$OWOO HUGE NEWS! Tonner-One World Secures Lice
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Tonner-One World Secures Licensing Deal for Hit Television Series, Empire
Twentieth Century Fox Consumer Products Grants Toy Company Rights to Design Collector Dolls of Cookie Lyon, Lucious Lyon and other EMPIRE
Tonner-One World Holdings (f/k/a One World Holdings, Inc.) (OTCQB: OWOO), a collector and fashion-play doll design company, announced today that the Company’s subsidiary, Tonner-One World, entered into a two year licensing agreement with Twentieth Century Fox Consumer Products, to create a special line of collector dolls based on the critically-acclaimed, hit television series, Empire.
The story was widely covered by USA Today, Entertainment Weekly, VH1, ESSENCE and an array of other publications, furthering the excitement around Empire’s characters being immortalized by collector edition dolls – designed by Tonner-One World (a collaboration between the Tonner Doll Company and the One World Doll Project).
“This Empire licensing deal with Twentieth Century Fox Consumer Products truly exemplifies what the Tonner-One World alliance is all about,” stated Corinda Joanne Melton, CEO of One World Holdings. “With Tonner’s twenty-five years of collector doll design and Stacey’s 15 years of fashion-play doll design, we anticipate being able to create a wonderful line of products while broadening our opportunities for growth. Believe me, Empire is just the beginning.”
A television ratings powerhouse, Empire has made its mark as a cultural phenomenon and fashion influencer. The Empire licensing deal not only aligns Tonner-One World with a national television network, but expands the reach of its fashion-play brand to a wider audience at an accelerated rate of market penetration. Management is confident that the relationship with Empire, will serve as a great platform to increase brand awareness for the PRETTIE Girls!™, Tween Scene ™ and Dream Babies ™.
Ms. Melton concluded, “This deal with Twentieth Century Fox Consumer Products represents a major step for Tonner-One World. We will leverage it to the fullest as we continue to expand our brand, grow our Company and position Tonner-One World as an influencer in the doll industry.”
Cookie Lyon (Taraji P. Henson) and Lucious Lyon (Terrence Howard) collector dolls are slated for release this Fall [2016]. For more information and updates, log onto www.empiredolls.com.