$HVCW .006 green on the day! News Out, hot sector
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April 12, 2016 / Craft beer has taken this nation by storm, becoming extremely popular among Millennials and Gen-Xers, two demographics that have been known to drive sales.
Growth in craft beer has been impressive, take a look at a few indicators:
- Craft beer sales grew 17.6 percent by volume in 2014, (the overall beer market expanded just 0.5 percent)
- The craft beer market appreciated by 22% to $19.6 billion (the overall beer market grew about 1% to $101.5 billion.)
- Craft beer exports: 383,422 barrels exported in 2014, up 36% from 2013.
- According to research firm IRI Worldwide, the craft beer market grew another 18.8% by volume and 23.4% in value, in 2015.