Content Checked Holdings, Inc.’s (CNCK) Mobile A
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Content Checked Holdings, Inc. (OTCQB: CNCK) is arming today’s consumers with data and information to help them fight back against the often emotional allure of food intake. This in turn puts the consumer in the driver’s seat on the dietary road toward achieving vital health targets. The company is playing a leadership role through development of mobile software apps aimed at assisting consumers with dietary preferences and restrictions by helping them make informed food purchasing decisions.
Positioned as shopping tools within the food allergy and intolerances market – which was valued at $13B last year – ContentChecked, SugarChecked and MigraineChecked deliver complementary solutions to consumers dealing with food allergies and sensitivities. The apps go beyond the label, allowing consumers to better understand contents and ingredient make-ups, which are viewed by many as ambiguous. While the consumer shops, they receive recommended alternatives for the types of foods that do not align with their preset dietary settings.
In anticipation of accelerated growth, the company recently announced a strategic partnership with leading New York City-based capital markets advisory firm PCG Advisory Group (PCG). The firm will serve as an advisor for the company’s ongoing investor relations, social media and public relations strategies.
In a recent news release, Kris Finstad, CEO of Content Checked, noted, “Our search for a partner with the capital markets expertise to communicate our story to both institutional and retail investors, while increasing our new media profile and social media engagement, resulted in the most obvious conclusion.” Adding further, “Our engagement of PCG is reflective of their unique capability to provide valuable insight and exposure to our exciting products, partnerships and developing pipeline.”
The partnership appears to be timed nicely with an anticipated revenue strategy for its innovative suite of mobile apps. At the beginning of 2015, the company outlined plans to shift toward a subscription-based revenue model for its apps in an attempt to capitalize on emerging mobile trends. Content Checked’s highly anticipated relaunch and rebranding of its products is expected to take place later this spring.
CNCK develops smartphone applications designed for those dealing with food allergies and intolerances, as well as migraine and chronic headaches, in the United States. The Content Checked apps and supporting database enable users to scan the bar codes affixed to store products to determine if they coincide with their health and dietary restrictions or preferences, helping users personalize shopping lists accordingly. Founded in 2013, the company is headquartered in West Hollywood, California.
For more information, visit www.contentchecked.com
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