This is why I don't understand all the yelling for lots of advertising. UltraFlix is designed for products that support 4k. UltraFlix comes pre-loaded onto 95% of all products being produced that support 4K. This is an amazing achievement by NTEK and blowing money on blanket advertising that goes to the general public who don't know about 4K yet, or who don't have a 4K device yet, is not smart to me. My guess is that people just want the pps to move up and have recently decided that it must be because NTEK is not advertising.
If they have money to spend, then it should be spent on the audits. People and companies have a hard time believing in a company on the pinks who does not have audited fins.
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