$FCAU Fiat Chrysler sales rise 12% in February Michael

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$FCAU Fiat Chrysler sales rise 12% in February
Michael Martinez, The Detroit News 6:38 a.m. EST March 1, 2016
Chrysler Posts Best Monthly Sales Since 2007

(Photo: Scott Olson / Getty Images)

Fiat Chrysler Automobiles on Tuesday reported a 12 percent sales increase compared to February of last year for the company’s best February results in a decade.

The Auburn Hills automaker sold 182,879 vehicles last month, compared to 163,586 vehicles sold in February 2012. The company’s sales were once again driven by Ram trucks and Jeep SUVs, which saw a 27 and 23 percent sales gain, respectively.

The Dodge brand posted a 12 percent gain, while the Alfa brand posted a 4 percent sales increases. Sales fell 26 percent for the Chrysler brand and 9 percent for the Fiat brand.

“Continued strong consumer demand for our Jeep vehicles drove the Jeep brand to its best February sales ever, while our Ram pickup truck and Ram vans recorded their best February sales ever,” said Reid Bigland, head of U.S. Sales. “Overall, FCA US realized its best February sales in 10 years and our 71st consecutive month of year-over-year sales increases.”

A number of vehicles, including the Jeep Cherokee, Wrangler, Patriot, Compass, Ram pickup, ProMaster, ProMaster City, Dodge Journey and Challenger each recorded their best February sales ever.

FCA ended the month with an 88-day supply of vehicles.

Automakers on Tuesday are expected to post strong February auto sales as trucks and SUVs continue to fly off dealer lots thanks to available credit and low gas prices.

Forecasting firms predict anywhere from a 6 to 9 percent sales increase compared to the same month a year ago. An extra selling day, as well as the Presidents Day holiday, likely boosted sales figures.

“Demand for new cars and trucks this month looks strong enough to lift new sales in February to the highest level in over 15 years,” Eric Lyman, TrueCar’s vice president of industry insights, said in a statement. “It’s a sign that consumers remain generally confident in the economy and their finances — and are even willing to brave winter weather to buy a new vehicle.”

The strong numbers come in spite of poor winter weather in parts of the country and the end of many holiday and year-end sales events.

“Typically January and February are relatively slow months in terms of car sales; if that’s true for 2016, and we only go up from here, we are looking at a remarkable year,” Edmunds.com Senior Analyst Jessica Caldwell said in a statement.

LMC Automotive’s forecast for 2016 remains 17.8 million vehicles, which would again set an all-time record following last year’s record-setting sales of 17.47 million vehicles.

mmartinez@detroitnews.com

(313) 222-2401

Twitter.com/MikeMartinez_DN
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