makingmoney. your numbers are wrong. your
Post# of 75011
your quote "We spent 780k on on general and admin. Why so high?
That's 372k more than last quarter!"
you are reading the numbers wrong. in the column on the right, its a 6 month period and on the left, a 3 month period. $780k spent over 6 months of which $408k was spent in the last 3 months. if you do simple subtraction, that means about 380k was spent from july to sept and a similar amount, $408k spent from oct to dec. no big increase there.
you wrote "We also spent 325k on marketing and advertising!! Why would we spend more on admin and general then on marketing our product since the product is what makes the money?!!"
again, look at the column heading. 325k spent over 6 months ending in dec 2015. 118k spent during oct to dec 2015. do the subtraction and you'll see that july to sept 2015 spending was (325-118=) 207k. so basically, we saw the marketing and advertising expenses cut in half in the last 3 months vs the previous 3 months.