Also, the company is pumping the ongoing progress

Also, the company is pumping the ongoing progress of growing the brand, not pumping the stock. Scammers always pump the stock, directly and with paid for help. This stock will take off as the upcoming milestones are reached, at which point it'll stir up a buzz from pumpers that the company won't have to pay for. Those milestones would primarily be the up-listing, new major distribution announcements we know they are already working on, new products added to the line up, some of which are also already slated for 2016, and last but not least the next couple of financial reports which will be much more effective in revealing the upward revenue trend.