Imagination Showcases Its Leadership in the Automotive

New Post Public Reply Private Reply Replies (0) Message Board
News Desk 2018
Imagination Showcases Its Leadership in the Automotive Market at CES 2016

LAS VEGAS, Jan. 06, 2016 (GLOBE NEWSWIRE) -- International CES – Imagination Technologies (IMG.L) will demonstrate its leadership in the automotive market with its cutting-edge technologies and partner solutions at the Consumer Electronics Show (CES) 2016.

Imagination has a strong presence in the ADAS market with the majority of the world’s ADAS solutions relying on Mobileye’s MIPS-based SoCs. In addition, Imagination’s PowerVR GPU technology is used in dashboard and infotainment solutions by leading automotive chipmakers like Renesas, TI and others. Imagination’s Ensigma connectivity is the de facto standard for DAB in-car radio solutions. Altogether the company’s IP has already been deployed by over 20 leading car manufacturers including Audi, BMW, Ford, General Motors, Honda, Hyundai, Jaguar, Kia, Mitsubishi, Opel, Peugeot, Tesla, Volvo and others.

Says Sir Hossein Yassaie, CEO of Imagination: “The automotive industry is at an important inflection point. ADAS and autonomous vehicles are driving the growth of in-car electronics in many areas ranging from dashboard clusters and infotainment to smart cameras and more. Imagination is at the leading-edge of technology development driving automotive advancements with a wide range of solutions including scalable PowerVR GPUs supporting hardware virtualization for reliability and high performance processing for compute and vision; MIPS CPU cores with multi-threading capabilities for real-time operation and efficiency as well as hardware virtualization for safety and reliability; Ensigma multi-standard radio and connectivity technology for global solutions.”

Renesas recently announced its R-Car H3 SoC featuring a high-end PowerVR GX6650 GPU with 192 ALU cores, and hardware virtualization that meets premium specifications. The R-Car H3 chip is the first member of the third-generation R-Car family that features significantly improved cognitive computing and human-machine interface (HMI) computing capabilities for advanced driving support systems as well as in-vehicle infotainment (IVI) systems.

Says Masahiro Suzuki, vice president, head of Automotive Information System Business Division at Renesas: “With the significant increase in the volume of data transmitted from outside today’s IVI systems, there is a demand for HMI computing to process these large amounts of data accurately in real-time. As the 3-D graphics engine in the R-Car H3, the PowerVR GX6650 delivers reliable information to drivers at the right timing, with approximately three times the shader calculation processing performance of the R-Car H2. The outstanding performance and power of the R-Car H3 make excellent graphics design possible to realize advanced applications and rich HMI.”

Earlier this year, Mobileye announced its latest chip, the EyeQ4, which is built on a MIPS multi-core architecture and designed for computer vision processing in ADAS applications like collision detection and avoidance. The EyeQ4 leverages MIPS I-class multi-threading technology and M-class efficiency for superior performance at ultra-low power.

Mr. Elchanan Rushinek, SVP engineering, Mobileye, says: “Mobileye’s leading solutions for ADAS and autonomous driving continue to push the envelope for technology innovation. Our Vision Processors provide unrivalled computing power within extremely low power budgets, thanks to our broad range of algorithms and outstanding video worldwide database for mono/multi-cameras driver assistance/ autonomous systems supported by Mobileye’s special vision accelerators and Imagination’s MIPS CPUs for ultra-efficient, real-time processing and control. Features like the MIPS IO Coherence Unit (IOCU) can provide differentiation for applications like ADAS where multiple accelerators are managed by the CPU and coherency is required. Imagination’s multi-threaded MIPS CPUs have helped us achieve significant performance gains with every successive generation of our EyeQ SoCs.”

At CES 2016:

  • Imagination announces the launch of its next-generation PowerVR Series7XT Plus GPU cores that enable even more advanced high definition graphics for vision and computational photography-based applications. These new cores can be used in a variety of automotive applications such as ADAS, infotainment, computer vision and advanced processing for instrument clusters.
  • Imagination announces it is a founder member of the Kanzi Partner Program, a global ecosystem of companies working together to develop and define the future of digital HMIs by utilizing Rightware’s Kanzi.
  • Imagination is demonstrating the latest MIPS based car connectivity technology from Valens, which enables the transfer of significantly more data over twisted pair cables than in current car systems. This will be very useful for infotainment and ADAS systems.
  • Imagination is showcasing several automotive demos from partners including Mobileye, Renesas, Luxoft, Rightware and others; innovative new in-car audio solutions featuring Ensigma RPUs; the latest graphics capabilities from PowerVR GPUs; technology demonstrations of MIPS for embedded and automotive applications; OmniShield multi-domain security platform and much more.

To access Imagination’s press kit for International CES 2016, please visit: https://imgtec.com/press-kit/. Email tradeshows@imgtec.com to arrange a personal meeting in Imagination’s suite at the Las Vegas Convention Center.

About Imagination Technologies
Imagination is a global technology leader whose products touch the lives of billions of people across the globe. The company’s broad range of silicon IP (intellectual property) includes the key processing blocks needed to create the SoCs (Systems on Chips) that power all mobile, consumer and embedded electronics. Its unique software IP, infrastructure technologies and system solutions enable its customers to get to market quickly with complete and highly differentiated SoC platforms. Imagination’s licensees include many of the world’s leading semiconductor manufacturers, network operators and OEMs/ODMs who are creating some of the world’s most iconic products. See: www.imgtec.com.

Follow Imagination on Twitter, YouTube, LinkedIn, RSS, Facebook and Blog.

Imagination, PowerVR, Ensigma, MIPS and the Imagination Technologies logo are trademarks of Imagination Technologies Limited and/or its affiliated group companies in the United Kingdom and/or other countries. All other logos, products, trademarks and registered trademarks are the property of their respective owners.

Imagination Technologies’ Press Contacts:
UK: David Harold                      david.harold@imgtec.com         +44 (0)1923 260 511

USA: Jen Bernier-Santarini         jen.bernier@imgtec.com            +1 408-530-5178

 

Scroll down for more posts ▼

Top 10 Most Recent News Articles

Tech Shapes Car Buying Yet Dealers Still Rule

Updated Category News Views 5

Car-Buying Matrix: Digital Tools and Physical Showrooms Let me tell ya, even as we're up to our eyeballs in tech, seems like folks still can't wean off the good ol' car dealership. Over 80% of car buyers toss a mix of online and in-person sleuthing into the deal, yet nine out of ten won't take the plunge till they've shaken a dealer's hand. Why's that? Trust? Habit? Who...

Continue Reading
Partner Climbs 25 Spots on ENR's Environmental Firm List

Updated Category News Views 11

A Leap Forward in Environmental Expertise Alright, folks, let's dive into some real grit. Partner Engineering and Science, Inc. has pulled off a neat little trick. They've jumped up 25 spots on the 2026 Engineering News-Record's Top 200 Environmental Firms list. They’ve been making this list for 14 years straight, and that's no fluke. It's a hard road, especially when...

Continue Reading
University Highlights Scholars' Impact on Leadership

Updated Category News Views 8

Navigating the Frontier of Academic Research There's a certain grit to diving headfirst into academia's tricky landscapes, and the University of Phoenix is throwing its cap in the ring with their inaugural President's Award. It's all happening at this virtual jamboree they call the Knowledge Without Boundaries Summit on October 22–23, 2026. They're spotlighting the...

Continue Reading
CSL Names Deborah Waterhouse as CEO in Strategic Move

Updated Category News Views 8

A Key Transition: Deborah Waterhouse Takes the Helm In a move that's sure to jolt the biopharma sphere, CSL Limited just handed the CEO reins over to Deborah Waterhouse. Set to start officially on February 1, 2027, this strategic appointment seems well plotted after a diligent global hunt by CSL's board for someone who can drive their enterprise into its next surge of...

Continue Reading
GPRO, BWMN, DV Deals Scrutinized: Shareholder Impact?

Updated Category News Views 4

Questioning Fairness in Shareholder Deals There's a storm brewing in the world of mergers and acquisitions—and it's casting a shadow over the likes of GoPro, Bowman Consulting Group, and DoubleVerify. All three are under the legal microscope, with Halper Sadeh LLC, an investor rights firm, probing potential breaches of fiduciary responsibilities. It's always a...

Continue Reading
Regenerative Medicine Market Poised for Explosive Growth

Updated Category News Views 1

Mapping the Exponential Surge Amid the hustle of high-stakes markets, the regenerative medicine industry is quietly revolutionizing healthcare. We're not talking wishful thinking here—the numbers speak for themselves. From a solid $23.90 billion in 2026, this market's worth is projected to leap to a staggering $62.69 billion by 2031, growing at a healthy clip of 21.3%...

Continue Reading
Lincoln Educational Faces Lawsuit: LINC Investors Alerted

Updated Category News Views 5

Legal Storm Over Lincoln Educational Services Right off the bat, folks, we're diving into the hot water Lincoln Educational Services Corporation is boiling in, courtesy of a fresh class action lawsuit. When the legal hounds start barking, you know things are serious. This time around, Lincoln Educational, ticker symbol LINC, is under the microscope for allegedly violating...

Continue Reading
Food Emulsifiers Market Set for Significant Growth

Updated Category News Views 8

Market Potential: Scratching the Surface Who would have thought that a tiny ingredient like food emulsifiers would hold such massive sway in the food industry? Well, here we are, peering into a future where the global food emulsifiers market could skyrocket to a whopping USD 5.07 billion by 2035. That's right, these unsung heroes of the food world are shaking things up,...

Continue Reading
Fluence Energy Faces Massive Class Action Over Losses

Updated Category News Views 2

Fluence Energy in Hot Water: Class Action Alert What a time to be catching the news on Fluence Energy, Inc. (NASDAQ: FLNC), a company that seemed like it was on the verge of taking the market by storm. But instead of riding high, they’re stuck in the mud, dealing with a securities class action lawsuit. This comes after a relentless punch to their market cap—about $3...

Continue Reading
Chemours Investors Face Crucial Class Action Deadline

Updated Category News Views 0

High Stakes for Chemours Shareholders Well, this isn’t your run-of-the-mill shareholder grumble. We're staring down an 18.63% plunge in Chemours’ stock—plenty to raise the eyebrows of anyone keeping tabs on this chemical giant. For those who snatched up Chemours shares between February 20 and August 4, 2026, the revelations about potential misstatements concerning...

Continue Reading

Top 5 Most Recently Viewed Articles

Latin Metals Successfully Completes $2 Million Private Placement

Updated Category News Views 172

Latin Metals Inc. closed a non-brokered private placement in 2024, securing $2 million in gross proceeds. This round saw the issuance of 25 million units at $0.08 each, with cash coming into the company right when it needed it most for ongoing mineral exploration and project acquisitions. Private Placement Details: Warrant Opportunities and Funding Utilization Each unit...

Continue Reading
Graham Cronogue Elevates Blank Rome's Expertise with Partnership

Updated Category News Views 67

Graham Cronogue Joins Blank Rome as Partner Blank Rome LLP is excited to announce the addition of Graham Cronogue to its prestigious Washington, D.C. office as a partner in the Business Litigation group. Graham comes with a remarkable background in high-stakes litigation and arbitration, specializing in sectors such as technology, life sciences, aerospace, government...

Continue Reading
Totalkredit A/S Shares Insights on Debtor Distribution Data

Updated Category News Views 162

Understanding Debtor Distribution Data by Totalkredit A/S In today's ever-evolving financial landscape, clear communication is vital. Totalkredit A/S is stepping forward with essential updates that need attention. This information primarily revolves around the debtor distribution data for callable mortgage bond series, a crucial component for current and prospective...

Continue Reading
U.S. GoldMining's 2025 Exploration Program for Whistler Project

Updated Category News Views 149

U.S. GoldMining Sets Ambitious Goals for 2025 U.S. GoldMining Inc. (NASDAQ: USGO) recently revealed its plans for 2025, focused on the Whistler Gold-Copper Project, a key asset in its portfolio. This project has shown promising results and potential for expanding resource estimates. The upcoming exploration season will emphasize developing new porphyry gold-copper drill...

Continue Reading
Biodance and Georgina Rodriguez Team Up for Prime Day

Updated Category News Views 8

Biodance Leverages Amazon Prime Day It's the time of year again, folks—Amazon Prime Day is upon us, and everyone’s looking for a deal. This year, Korean beauty brand Biodance is pulling out all the stops by teaming up with international model and style icon Georgina Rodriguez. Forget about the ordinary shopping list; this one's about snagging some premium skincare at...

Continue Reading