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Post# of 96879
"Sony has been instrumental in advancing the 4K industry and we're very proud to partner with them
UltraFlix 4K Streaming Heads to Sony Ultra HD TVs
Posted Tue Sep 16, 2014 at 12:30 PM PDT by Steven Cohen
UltraFlix
The 4K streaming service will be available on 2014 Sony Ultra HD TVs.
Sony and NanoTech Entertainment have announced an agreement that will bundle NanoTech's 4K UltraFlix Network App with Sony's 2014 Ultra HD TV lineup. Sony customers will now have access to a growing library of 4K on-demand content.
"Our decision to bundle UltraFlix with our next-generation 4K Ultra HD TVs was based on our continual quest to deliver the most immersive viewing experience that consumers are seeking," said Nick Colsey, Vice President of Sony Electronics. "We can now provide our customers with the industry's largest number of options for streaming 4K VOD content combined with the best 4K Ultra HD TVs available in the market. UltraFlix's secure media delivery system, combined with our state-of-the-art displays, provides the best in consumer entertainment."
UltraFlix offers more than 300 hours of 4K travel and nature documentaries, including 40 IMAX titles. The service also features select movies, sports videos, concerts, TV shows and moving murals, along with 100 hours of free content. Using the new HEVC codec and NanoTech's proprietary methods, UltraFlix can stream high quality 4K video at less than 8Mbps.
"Sony has been instrumental in advancing the 4K industry and we're very proud to partner with them," said Aaron Taylor, NanoTech's Executive Vice President of Sales and Marketing. "Like Sony, we believe 4K is the Future of Television and look forward to a long and mutually rewarding relationship as we deliver the most exciting 4K technologies of tomorrow – today."
Nine Sony Ultra HD TV models will be available with UltraFlix later this month in sizes ranging from 49-inches to 85-inches.