And here is the Sponsorship deal with the NY Giant
Post# of 2561
Posted On: 12/21/2015 9:15:05 AM
And here is the Sponsorship deal with the NY Giants and ISBG. It states sponsorship in the first paragraph and partnership in paragraph two.
http://www.otcmarkets.com/stock/ISBG/news/The...98&b=y
The New York Football Giants Team Up With ISBG
PR Newswire
HOUSTON, Oct. 27, 2015
HOUSTON, Oct. 27, 2015 /PRNewswire/ -- International Spirit and Beverage Group, Inc. (ISBG) (OTCPK:ISBG) is pleased to announce the signing of a multi-year sponsorship deal with the New York Football Giants which will highlight Besado Tequila and Cavoda Vodka brands while also promoting a responsible drinking message. The partnership, which is effective immediately, will bring ISBG products to the forefront of the largest market in the nation.
To kick off this partnership, ISBG has proudly branded and opened up Club Cavoda in MetLife Stadium which combines a New York City high energy atmosphere with passionate football fans during each home game. In addition to Club Cavoda, ISBG will raise brand awareness with the Giants faithful through game-day branding at MetLife Stadium, radio commercials, and hospitality.
ISBG will also receive usage rights to the New York Giants trademarks in conjunction with the Cavoda Vodka and Besado Tequila brands in New York, New Jersey, and Connecticut. These trademarks will be utilized in on- and off- premise point of sale material, select advertising and store displays.
"We look forward to a long and successful relationship with the Giants and MetLife Stadium," stated Jeff Freiberger, ISBG's Chief Operating Officer. "The New York Giants have a lengthy and prosperous football heritage and we are proud to be partnered with this historic franchise."
"ISBG's passion for football, our fans, and the Giants brand was very evident to us, and we look forward to bringing their energy and love of the game to our fans," said Mike Stevens, Chief Marketing Officer New York Giants.
"By way of association with a sports franchise known the world over, we feel it will provide the exposure needed for ISBG brand recognition," stated Terry Williams, ISBG's Chief Executive Officer. "In addition, we anticipate it will build instant brand loyalty."
ISBG believes the diverse exposure across Giants platforms will further pave the way to an extremely bright near-term future. While ISBG management couldn't be more excited about its relationship with the New York Giants, this is just the first of many major sponsorship deals in the pipeline.
About New York Giants:
A cornerstone franchise of the National Football League, the New York Football Giants began play in 1925. With eight championships, including a victory over the New England Patriots in Super Bowl XLIV, their second in five seasons, the Giants are the only franchise in the NFL with a Super Bowl victory in each of the last four decades. Headquartered at the Quest Diagnostics Training Center in East Rutherford, N.J., the Giants entered their 91st season of play this fall. www.giants.com
About (ISBG) International Spirit and Beverage Group:
International Spirit and Beverage Group is an authorized importer, licensor, and marketer of alcoholic beverages. The ISBG initial portfolio consists of Besado Tequila, Dziaq Liqueur, and Cavoda Vodka. To learn more about ISBG, please visit www.isbg.global or @drinkisbg on Twitter.
http://www.otcmarkets.com/stock/ISBG/news/The...98&b=y
The New York Football Giants Team Up With ISBG
PR Newswire
HOUSTON, Oct. 27, 2015
HOUSTON, Oct. 27, 2015 /PRNewswire/ -- International Spirit and Beverage Group, Inc. (ISBG) (OTCPK:ISBG) is pleased to announce the signing of a multi-year sponsorship deal with the New York Football Giants which will highlight Besado Tequila and Cavoda Vodka brands while also promoting a responsible drinking message. The partnership, which is effective immediately, will bring ISBG products to the forefront of the largest market in the nation.
To kick off this partnership, ISBG has proudly branded and opened up Club Cavoda in MetLife Stadium which combines a New York City high energy atmosphere with passionate football fans during each home game. In addition to Club Cavoda, ISBG will raise brand awareness with the Giants faithful through game-day branding at MetLife Stadium, radio commercials, and hospitality.
ISBG will also receive usage rights to the New York Giants trademarks in conjunction with the Cavoda Vodka and Besado Tequila brands in New York, New Jersey, and Connecticut. These trademarks will be utilized in on- and off- premise point of sale material, select advertising and store displays.
"We look forward to a long and successful relationship with the Giants and MetLife Stadium," stated Jeff Freiberger, ISBG's Chief Operating Officer. "The New York Giants have a lengthy and prosperous football heritage and we are proud to be partnered with this historic franchise."
"ISBG's passion for football, our fans, and the Giants brand was very evident to us, and we look forward to bringing their energy and love of the game to our fans," said Mike Stevens, Chief Marketing Officer New York Giants.
"By way of association with a sports franchise known the world over, we feel it will provide the exposure needed for ISBG brand recognition," stated Terry Williams, ISBG's Chief Executive Officer. "In addition, we anticipate it will build instant brand loyalty."
ISBG believes the diverse exposure across Giants platforms will further pave the way to an extremely bright near-term future. While ISBG management couldn't be more excited about its relationship with the New York Giants, this is just the first of many major sponsorship deals in the pipeline.
About New York Giants:
A cornerstone franchise of the National Football League, the New York Football Giants began play in 1925. With eight championships, including a victory over the New England Patriots in Super Bowl XLIV, their second in five seasons, the Giants are the only franchise in the NFL with a Super Bowl victory in each of the last four decades. Headquartered at the Quest Diagnostics Training Center in East Rutherford, N.J., the Giants entered their 91st season of play this fall. www.giants.com
About (ISBG) International Spirit and Beverage Group:
International Spirit and Beverage Group is an authorized importer, licensor, and marketer of alcoholic beverages. The ISBG initial portfolio consists of Besado Tequila, Dziaq Liqueur, and Cavoda Vodka. To learn more about ISBG, please visit www.isbg.global or @drinkisbg on Twitter.
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