And you basing that amount on 200k active users.

And you basing that amount on 200k active users. I would imagine, a portion of those users will tell their friends about Ultraflix and 4K televisions are just starting to hit the market in a big way. Furthermore, more and more sales reps at Best Buy, Walmart etc will become familar with Ultraflix so I see this as the beginning of exponential growth. 70 million could easily get blown out of the water. I think the Alexa ratings are backing up this phenomenal growth.