Celebrity endorsements are a wast of money this ea
Post# of 75011
What I would definitely look into is Twitch.tv.
You have to think about the market that we are appealing to. We want the younger generation. Amazon purchased Twitch.tv for 1 Billion dollars.
Most of the viewers are from the ages of 15-35 years old. Gamers smoke weed or are definitely more liberal.
What we could do is this:
Instead of paying some celebrity a TON of money, you just gotta hit up popular streamers that have a lot of followers on Twitter/Facebook and on their stream. You tell them you'll ship them a case of Rocky Mountain High and maybe like $40 if they make sure it's visible while they're streaming. Payment upon showing they advertised it. (Their channels have replay videos)
Viewers can range up to 100K. Most popular streamers have around 5-10K people watching them at a time. Imagine how curious people would be and immediately go to Amazon/Walmart to order it online.
Huge sales opportunity.