IMO, the form D is the registration for the funds
Post# of 41413
http://www.crowdcheck.com/sites/default/files...on%20D.pdf
IMO, the crowdfunding site is being used to better market the project, as this type of raising funds is popular nowadays. I think how the crowdfunding works is the goal is laid out on a page with basic information., If you are interested, you contact BLTA through the website and purchase PP. BLTA fills in the goal with whatever was purchased.
IMO