The snowflake , weather you think so or not, does

The snowflake , weather you think so or not, does make a decent brand recognition for the product we are selling. It signifies the rocky mountains and gives the impression of a cool refreshing relaxing product , which is exactly what it is. No it doesnt promote the fact the product contains hemp like the leaf, but thats pretty clear on the can that its a hemp drink. We dont need to just highlight the Hemp. Its a great product and the hemp benefits are just that, a benefit. The leaf is somewhat misleading. The leaf is sort of the international symbol of those who smoke it. It alienates those who want to try or currently use the product but do not want to be labeled as a pot user. Is the snowflake the best for the brand who knows, time will tell. Regardless if anyone likes it or not, its here to stay and it will increase exposure to markets unfriendly with the leaf. At least for now. Embrace it, most will!
Side note, refering to my boss as ignorant was unneccessary, and as previously stated most intellegent people associate the leaf with those who smoke it. Of which Both him and I do not, and both like the drinks.