It usually doesn't start with bashers. If a compan

It usually doesn't start with bashers. If a company's pps jumps on the optimism by a lot of early investors (like this stock did), prior to audited proof to back their speculation, then some sharks out there will see a defenseless victim just waiting like a sitting duck. The ensuing drop ends up much greater than just the profit taking you would expect because they time their attack with the normal correction and slander and bash as best they can to make their effort worth while. Since they know what they've slung is pure shit, they keep it up as long as they can to keep the price down so they can slowly accumulate a large long position ahead of the inevitable "fact supported" return to and past former highs. They made money on the way down and on the way up. You're right, lack of proof is a big part of the issue, but the jump in price and the successful launch behind it also made the competition nervous enough to launch a smear campaign to try and slow them down. The outcome of that lawsuit will be very interesting.