Zimmerman's I95 Landmark Glows Pink for Month of October
PR Newswire - Fri Oct 09, 10:16AM CDT
Zimmerman, Omnicom's retail growth machine will transform its 130,000 square foot building into a brilliant display of support for breast cancer awareness by lighting up the whole exterior vibrant rays of pink for the entire month of October.
OMC: 70.94 (-0.01)
As eSports Audiences Grow Worldwide, Brands Look to Sponsorships
PR Newswire - Thu Oct 08, 11:15AM CDT
This month, tens of thousands of people will descend upon Berlin's Mercedes-Benz Arena for the League of Legends 2015 World Championship Final - an event that sold out the 17,000 seat Mercedes-Benz Arena in a mere 3 minutes. Last year, the tournament drew an online audience of twenty-seven million - more than both the World Series and NBA Finals.
OMC: 70.94 (-0.01)
TBWA\Chiat\Day Appoints Andrew Dauska as Managing Director on Nissan Business
PR Newswire - Wed Oct 07, 1:31PM CDT
TBWA\Chiat\Day has appointed Andrew Dauska as Managing Director of the agency's Nissan account, reporting directly to TBWA\Chiat\Day LA President, Luis DeAnda.
OMC: 70.94 (-0.01)
Interbrand Study Shows Major Jump in Alcantara(R) Brand Value
Business Wire - Wed Oct 07, 12:52PM CDT
Alcantara has achieved a dramatic jump in brand value led by growing awareness for the Italian-made material in the United States, China and Japan, according to a study by Interbrand, a leading brand consultancy.
OMC: 70.94 (-0.01)
sparks & honey Expands Executive Team Hiring Mike Lanzi as Chief Client Officer and Paul Butler as Chief Operating Officer
Marketwired - Wed Oct 07, 9:38AM CDT
sparks & honey, the New York-based agency that synchronizes brands with culture in the now, next and future, has announced two executive appointments -- Mike Lanzi to the role of Chief Client Officer and Paul Butler to the role of Chief Operating Officer, both new positions. Lanzi will oversee the full client portfolio across all sparks & honey offices globally, managing all client relationships, and leading the team and strategy for account growth, client satisfaction and retention through delivery of superior work product. Butler will work on global operations and strategy for sparks & honey, including the expansion of the agency's daily culture briefing and enhancing the cultural intelligence system. Both will report directly to Terry Young, CEO and Founder.
OMC: 70.94 (-0.01), PEP: 99.47 (+0.50)
ICON is selected as a Top Workplace in CT 2015
PR Newswire - Tue Oct 06, 2:55PM CDT
Hearst Connecticut Newspapers has recognized ICON International, Inc. as one of their Top Workplaces 2015 for the fifth consecutive year.
OMC: 70.94 (-0.01)
PayPal Named One of the Best Global Brands for 2015
Business Wire - Mon Oct 05, 9:54AM CDT
For the first time in the company's history, PayPal (NASDAQ: PYPL) has been named one of the world's most valuable brands for 2015, according to Interbrand, the world-leading brand consultancy.
OMC: 70.94 (-0.01), PYPL: 32.06 (+0.39)
Interbrand Releases 2015 Best Global Brands Report
Marketwired - Mon Oct 05, 6:00AM CDT
Interbrand's 16th annual Best Global Brands report, released today, identifies the 100 most valuable global brands.
OMC: 70.94 (-0.01), IBM: 152.39 (+0.11), PYPL: 32.06 (+0.39)
Critical Mass Kicks off Fall Award Season with Honors from W3, OMMA, and the Mobile Marketing Association
Business Wire - Fri Oct 02, 7:30AM CDT
Critical Mass, a global digital experience design agency, kicked off the fall awards season with industry accolades for its work on behalf of multiple clients.
OMC: 70.94 (-0.01)
Recently Opened Live Media Trading Room a Global First for Omnicom's Zimmerman Advertising
PRWeb - Thu Sep 24, 11:11AM CDT
Specializing in retail design strategy and disruptive design was key for Karen S. Herman, founder of Gustie Creative LLC, when the phone call came from Zimmerman Advertising to plan and design an industry first, a Live Media Trading Room, for the Fort Lauderdale headquarters of the retail growth machine.
OMC: 70.94 (-0.01)
Siegel+Gale Unveils New Name and Brand Identity for Tobacco Control, Non-Profit: Truth Initiative
PR Newswire - Thu Sep 24, 7:00AM CDT
Global strategic branding firm Siegel+Gale (www.siegelgale.com) today announced the completion of the rebrand for Truth Initiative, formerly the American Legacy Foundation or Legacy, the largest non-profit public health organization in the U.S. devoted specifically to tobacco control.
OMC: 70.94 (-0.01)
New Cone Communications Research Confirms Millennials As America's Most Ardent CSR Supporters, But Marked Differences Revealed Among This Diverse Generation
PR Newswire - Wed Sep 23, 9:14AM CDT
From buying products associated with a cause they care about to using their online networks to amplify social and environmental messages, Millennials are universally more engaged in corporate social responsibility (CSR) efforts, according to the newly released 2015 Cone Communications Millennial CSR Study. The study, the most comprehensive snapshot of how Millennials engage with CSR efforts in the U.S., reveals more than nine-in-10 Millennials would switch brands to one associated with a cause (91% vs. 85% U.S. average) and two-thirds use social media to engage around CSR (66% vs. 53% U.S. average).
OMC: 70.94 (-0.01)
Zimmerman Team Wins Big At Google Startup Competition
PR Newswire - Tue Sep 22, 2:20PM CDT
Zimmerman sent a pair of Digital Innovation team members to Miami's Startup Weekend, part of the Wearables and Fashion Tech Global Battle powered by Google for Entrepreneurs. They took first place.
OMC: 70.94 (-0.01)
Tribal Worldwide and ULTRA Forge QA Partnership to Deliver Digital Excellence
PR Newswire - Mon Sep 21, 11:17AM CDT
Tribal Worldwide, part of Omnicom Group's DDB Worldwide Communications Group, and ULTRA Testing, a high-quality software testing company that employs individuals with Asperger's syndrome and similar autism spectrum profiles, today announced a groundbreaking partnership aimed at delivering excellence in digital production.
OMC: 70.94 (-0.01)
FleishmanHillard to Support Cambridge Weekend Backpack Program
PR Newswire - Mon Sep 21, 7:00AM CDT
FleishmanHillard announced today a yearlong commitment for its Boston office to provide pro bono communications strategy, public relations and social media services on behalf of the Cambridge Weekend Backpack Program.
OMC: 70.94 (-0.01)
Zimmerman Adds More Firepower
PR Newswire - Wed Sep 16, 9:17AM CDT
The retail growth machine has announced the addition of two fearless directors to its leadership team.
OMC: 70.94 (-0.01)
Critical Mass to Partner with Quinnipiac University on Digital Transformation
Business Wire - Wed Sep 16, 9:15AM CDT
Quinnipiac University hired Critical Mass, a global digital experience design agency, to deliver a new Quinnipiac.edu experience that exemplifies the university's commitment to excellence while serving its audiences through simple and intuitive interactions across devices. In addition, the partnership includes a major platform consolidation using Adobe Experience Manager.
OMC: 70.94 (-0.01)
Ketchum Partner Debra Forman Promoted to President of Ketchum Digital
PR Newswire - Wed Sep 16, 8:30AM CDT
Global public relations firm Ketchum today announced that partner Debra Forman has been promoted to president of Ketchum Digital. Previously, Forman served as director of Ketchum Digital. She continues to report to Barri Rafferty, senior partner and CEO of Ketchum North America.
OMC: 70.94 (-0.01)
Media at the Speed of Retail
PR Newswire - Mon Sep 14, 12:16PM CDT
As the leading retail agency in the country, Zimmerman understands that media is the third largest check its clients write behind inventory and real estate, and the critical connection between impressions and transactions that happen in retail. There is also no sector that is more demanding of an instant ROI for every dollar. So, there is nothing more critical than the media buy itself to drive the best return.
OMC: 70.94 (-0.01)