PLEASE READ ME... Like the rest of us on here, I see nothing but big things for THCZ and the Rocky Mountain High brand. To date, I have no issues with any moves our company has made in terms of production, growth n promise. Just like thousands of other investors, I've done my own share of promotion in my area (NY/NJ), and have witnessed several liquor stores, corner stores n bodegas now stocking our product. And it's selling by the ton. Rocky Mountain High WILL be another success story, trust... Now, with that said, the only aspect of our company that has me a little frustrated, is the lack of traffic on our Instagram page. For those that don't know, (NOT being condescending at all), Instagram is another social media platform owned by Facebook. And with over 300 Million users worldwide, has been a source of marketing n promotion for both individuals AND companies for years. Our company has previously stated that one of our biggest targeted demographics is the 16-34 age group, right? Well, I coach kids in my area, ages 16-20. And out of the roughly 50 kids I coach, only a handful have Facebook pages. Even less than that have a Twitter page... But all of 'em, and I mean ALL of them have an IG page. Before practice n games, after practice n games... Hell, sometimes even during a water break at practice, these guys are checking their Instagram "feeds" like a damn cocaine addict. LOL... But in all seriousness, I would like to see our IG page utilized more for marketing n promotional purposes... Don't get me wrong, I'm extremely happy with the progress our Facebook page has made in the last few months. I remember when I first went on there and we had a total of 1200 likes. But i also think the consistent usage of our IG page is overdue. And now is the time to take advantage... There's a new article on the CNBC website titled "Finally! Here comes Instagrams big ad push" by Julia Boorstin. It basically breaks down the new, long awaited ad service created for Instagram, which includes a "shop now" (buy now) button. It's obvious, even to Facebook, that individuals n companies have been using Instagram for years to promote, market, and reach audiences they wouldn't normally reach. Now, they've set up a platform that allows them to capitalize on the advertising craze, generating a type of revenue they've never seen before... It wouldn't be unrealistic to see a Rihanna or a Miley Cyrus post a pic of our product, with a caption (phrase) and hashtag (#) attached to it... And despite anyone's personal feelings towards these women, we're talking about RMH being uploaded to their "followers" instantaneously... ALL 20+ Million of them seeing our product, and sparking conversation immediately... I've felt for months now, that every single step of our progress should've/should be posted to our IG page, right along with our Facebook page... The picture of Quinnton Bear at the racetrack drinking our product, *boom*, posted immediately with caption and hashtag... The new Mango flavor (still not up there), *boom*, posted immediately... When our new snowflake design came out (STILL not up there), *boom*, posted immediately... And etc., etc. You guys get my point... Any and all progression, with exception of stock news, should be posted to our IG page... Any festivals we attend, parades, etc... I know it's an unfair comparison cause we're still in our infancy, but Monster beverage has both a Twitter and Instagram page with over 2 million followers on each page... I wouldn't expect us to reach that any time soon... But with over 27,000 likes on Facebook, our IG page should be doing better than 347 followers if we utilize it the way we should... I'm hoping somebody brings this up on our Facebook page AND our Shareholders meeting... I've already sent Jerry and Jason emails on my concerns for this. From strictly a marketing perspective, It's gonna be an important part of our success to reach the summit we all want... And with all that said, I sincerely apologize for this long ass post. RMH long and strong. One Love
http://video.cnbc.com/gallery/?video=3000418808
http://video.cnbc.com/gallery/?video=3000418808
