That is all true information, but the company is still in a good position (long term) to fight back. Step ONE, do whatever is required to get off the pinks. The same factors that make a stock like THCZ really attractive to a small investor, also make it really attractive for the shorts: low price, high volatility (we like the upside, they prefer the down), and most of all the unknown. As sure as we can make the case for incredible potential, they can AND DO poke holes in our optimism. Once a company reaches the level of confidence required to live with it's own quarterly numbers, the whole game changes. At that point, audited numbers add credence to every declaration the company makes. Fake stories planted to create doubts about the companiy's future fall on deaf ears. The arrival of truly, long-term money (institutional) brings a level of investor patience and continuity (that does not currently exist) AND the shorts move on to easier targets. Yes, larger companies still have shorts, but SHORT is not a permanent position for anyone except fools (it goes in cycles pending the quarterly results and annual financials).
In short, THCZ has a chance to put itself in a better position, one quarter at a time. However, that requires management discipline. With audited numbers, every small company loses a little of that CRaZY HyPE that everyone on the pinks enjoy. Watching our .08 investment shoot up to .32 on 30 mil volume over multiple days is always fun, but the trade-off is that the shorts see that as a perfect opportunity to beat the stock up (questioning every detail of the company's existence) and bringing it right back to .10 in two weeks time. What we lose on the upside, we more than make up on the downside, in my humble opinion. Once we get off the pinks, BIG SUSTAINABLE things will happen. The real danger to the smaller investor is timing, because once it goes from .15 to 1.00, it usually doesn't look back and the window for the small guy hoping to own tens or hundreds of thousands of shares closes. Then, THCZ becomes just another story of "what might have been" for the small guy, while the big guys make a fortune.
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