You may want to consider averaging down depending on your risk assessment and available resources. It is always a tough call, whether to throw more money into the investment; but, it can be quite useful if you still think the investment is solid. Keep in mind that this is still the same company you invested in. The only difference is more shares have become trade-able and many of those held back are now anxious to get out. Furthermore, the brand awareness on the street isn't there yet. So, the pps suffers. The good news is that the company is not in dire need of cash for operations at this moment and can tolerate the pps repression. (evidenced by the lack of any diluting activity on the OS). This usually means that shares are passing from weak to strong hands. If you have the strong hands, why not grab a few for averaging purposes? JMHO.
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