Totally Hemp Crazy Inc. Appoints Southern Californ
Post# of 75011
Marketwired
June 11, 2015: 08:18 AM ET
Totally Hemp Crazy Inc. (OTC PINK: THCZ) announced today that Avanzar Sales & Distribution, LLC has been appointed as the Southern California Rocky Mountain High distributor. Bill Juarez, President of Avanzar, has consistently demonstrated an innovative vision and has taken Avanzar from startup to the 'Go-To Guy' brand incubator for new product introductions in Southern California. Mr. Juarez's resume includes Managing Partner of Energized Distribution. He helped lead the Company from infancy to the widely recognized gold standard for Red Bull Distribution in North America generating revenues in excess of $70MM annually while directing a staff of 150 plus employees. In addition to the Red Bull business, Mr. Juarez and his team at Energized worked closely with other major suppliers to help develop and incubate new brands including Nestle, Fuze, Izze, Honest Tea, Muscle Milk, Vitamin Water, Function and Street King Energy Shot. As an employee of Red Bull North America, he was instrumental in the development of the Red Bull dedicated distribution system consulting with hundreds of Red Bull distributors since 1998 to create, train and implement the system nationally.
Mr. Juarez stated, "We are very confident that our distribution strategy is right for the Rocky Mountain High brand and the Southern California marketplace. Our business model allows for our initial group of retailers to have easy access to additional product while always keeping an eye towards quick expansion once a certain level of retail saturation has been achieved and proof of concept has been established. We are anxious to start presenting the brand to our numerous retail clients and look forward to a long and prosperous relationship with THCZ as their appointed Southern California Distributor."
Jerry Grisaffi, Founder of THCZ, said, "This is an extraordinary and significant partnership for our company and the marketing model they have planned for the greater Los Angeles area will certainly become a blueprint for expansion in other large metropolitan areas across the country. With Tom Shuman's expertise in the beverage market and Avanzar's proven ability to nurture emerging beverage brands, we are confident Rocky Mountain High will reach significant saturation in Los Angeles and beyond."
About Avanzar:
Headquartered in Brea, California, Avanzar Sales and Distribution specializes in working with early stage, fast moving consumer brands to develop and implement sales and distribution strategies. The Company operates a full service brokerage, which includes account management, trade development and logistics services as well as in house Direct Store Delivery (DSD) operations throughout Southern California. Avanzar distributes products to some of the most trusted retailers in the United States, including Kroger, Albertsons, HEB, Golub (Price Chopper), Whole Foods, Walgreens, 7-Eleven, Tesoro, Circle K, Chevron, Kmart, Walmart, Stater Bros., Gelson's and Winco. Avanzar as a majority owned subsidiary of Level 5 Beverages, Inc., which is a wholly owned subsidiary of Minerco Resources, Inc.
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