SCOTTSDALE, AZ, June 4, 2015 /PRNewswire/ - Scotts
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"We have been researching the CBD landscape over the last year and believe it to really be a strong market for us to enter into," says Jay Grdina, CEO of NOHO, Inc. "We believe together with Miracle Smoke we can develop a superior product to what is currently in the fragmented market space. Once we finalize the development of our first CBD pain relieving beverage products we will be adding them into our current NOHO retail distribution network. We have the knowledge and ability to move products off of the retail shelves and into consumers' hands which, together with Miracle Smoke's marketing and internet sales structure, we believe we can dominate this category," Mr. Grdina went on to say.
NOHO leads the way in category growth in the Premium and Functional Lifestyle categories. NOHO's rapid expansion within the marketplace can be attributed to the vast consumer demand for its popular 2 oz. shot, "The Hangover Defense," as well as its newest product offering, NOHO Gold, a healthy Premium Lifestyle Beverage that is lighting up the nightclub, bar and restaurant scene at an incredible rate. Entirely caffeine and energy free, NOHO's products appeal to individuals with socially active and physically fit lifestyles by helping to protect the body from the adverse effects of alcohol as well as fortify the body with essential vitamins, minerals and electrolytes depleted during strenuous physical activity.
David Zeuner, CEO of Miracle Smoke, Inc. says, "We are extremely excited to be working with NOHO on this groundbreaking beverage product. Miracle's products are some of the most recognizable of the CBD products in the country and I'm positive with our new partnership we will finally be able to exploit the vast amount of encouraging research on the benefits of CBD. Most encouraging is getting CBD available on shelves all across the nation so consumers can start to utilize the benefits. NOHO has a vast amount of checkout space that is key to the deal. The public will now have access to the highest quality CBD produced by two of the most trusted and well known brands in America."
Tom Flair from CBDRA.org (A CBD regulatory agency that is the CBD industry watchdog) said, "All the Miracle products that we have ever tested have been the highest quality and most potent available. This is a great time to combine CBD products with a company like NOHO."