LuxeYard Inc. LUXR the fast-growing boutique l
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LuxeYard Inc. LUXR
the fast-growing boutique luxury flash sale site, today announced a strategic alliance with buyinvite, one of Australia's premier members-only private sale sites. The companies will be launching joint sales events featuring each other's respective brands to a collective audience of over two million members.
"Not only does this alliance give buyinvite's Australian and New Zealand audience access to U.S. luxury brands, it also lowers production costs for both companies," said Braden Richter, CEO of LuxeYard. "Additionally, this alliance will give LuxeYard increased buying power with our brands."
For LuxeYard, the partnership represents an international sales channel that extends its distribution to a new, scalable consumer marketplace. Under the agreement, buyinvite will operate sales featuring products from LuxeYard, exposing its members to a wide range of U.S. designer apparel, accessories and home furnishings.
"I was instantly impressed with the experience of the executive management and buyer teams," said Stephen Coles, co-founder of buyinvite. "LuxeYard's focus on undiscovered and up and coming brands is precisely the fresh product mix that will encourage our members to come back to shop time and time again."
Both companies said they expect the deal to positively impact topline revenue while also reducing redundant costs.
About LuxeYardLuxeYard is a members-only flash sale site for luxury home furnishings, decor and fashion that offers access to unique products sourced by a seasoned team of buyers at a fraction of retail prices. LuxeYard is the pioneer of Concierge Buying, which gives members the power to determine what items will be sold on the site, and Group Buy which allows them to lower the price by sharing sale items with friends. Along with its veteran retail, ecommerce and digital marketing management team, LuxeYard partners with celebrity Trendsetters and design and fashion industry insiders to deliver a curated buying experience from a unique point of view to its members. To join the LuxeYard community, visit www.LuxeYard.com.
About buyinvitebuyinvite is one of Australasia's leading flash retail websites with over 1.2 million members throughout Australia and New Zealand. It is the only 100 percent Australian owned and operated shopping club. The business was started in July 2009 by entrepreneurs Stephen Coles and Ben Hollenstein and continues to be 100% owned by the two co-founders."
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