"Content companies don’t even need PlayReady 3.0, either. In fact, Aaron Taylor, the executive vice president of sales and marketing for 4K streaming service Ultraflix, said that his services began recently making available the Paramount sci-fi hit Interstellar — without PlayReady 3.0. Each frame of Interstellar has been forensically watermarked by a company called Civolution, Taylor said, so that if the movie is pirated, investigators can quickly discover where the leak occurred.
A version of UltraFlix with PlayReady 3.0 is being developed, Taylor said. Otherwise, however, “Microsoft may be embellishing the truth a little bit,” Taylor said."
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