After Successful Pilot, Petco and Instacart Add Additional

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After Successful Pilot, Petco and Instacart Add Additional Markets, Now Offering One-Hour Delivery in 14 Cities

SAN FRANCISCO, CA--(Marketwired - Apr 28, 2015) - Instacart (www.instacart.com ), the fast-growing grocery delivery service whose Personal Shoppers hand pick and deliver items from trusted local stores, announced today that after a successful pilot in Boston and San Francisco, Petco is expanding its partnership with Instacart. Beginning today, customers in 14 metro areas served by Instacart can order from Petco stores and have everything delivered in as little as one hour. New York City will not be included in today's launch, but will follow this summer.

"Based on successful Instacart delivery pilots in Boston and San Francisco, we're pleased to expand our offering," said Brad Weston, executive vice president and chief merchandising officer at Petco. "Customer feedback has been positive and we see same-day delivery in these 14 cities as a key component of Petco's consumer-focused omnichannel offering."

Instacart currently serves 15 metro areas: Atlanta, Austin, Boulder, Boston, Chicago, Denver, Houston, Los Angeles, New York City, Philadelphia, Portland (OR), San Francisco, San Jose, Seattle and Washington, DC. The company plans to add several more cities before the end of 2015.

"We are thrilled that Petco has been so well received by Instacart customers, and look forward to making the service available to customers throughout all of our markets," said Apoorva Mehta, founder and CEO of Instacart. "Our model is designed not only to make customers happy but also to help all types of retailers be able to offer the convenience of delivery without the logistical hassles or capital expenditures. We're excited to serve this need for Petco and make being a pet parent easier and more convenient for customers from LA to Atlanta with Petco delivery."

Originally launched in San Francisco and since expanded into many other cities, Instacart has disrupted the traditional grocery delivery space by connecting customers with Personal Shoppers, independent contractors who shop for and deliver grocery orders providing their own transportation in as little as one hour. This eliminates the need for costly infrastructure such as inventory, warehouses, trucks and full-time drivers.

Customers can open an account at www.Instacart.com , and get free delivery on their first order of $10 or more. Instacart also offers Instacart Express -- an annual membership that eliminates delivery fees for all orders of $35 or more. The cost is just $99 per year. Customers can sign up for a free two-week trial at www.instacart.com/express .

About Petco and the Petco Foundation Celebrating 50 years of service to pet parents, Petco is a leading pet specialty retailer that focuses on nurturing powerful relationships between people and pets. We do this by providing the products, services, advice and experiences that keep pets physically fit, mentally alert, socially engaged and emotionally happy. Everything we do is guided by our vision for Healthier Pets. Happier People. Better World. We operate more than 1,400 Petco locations across the U.S., Mexico and Puerto Rico, including more than 100 Unleashed by Petco locations, a smaller format neighborhood shop; 10 Pooch Hotel destinations for pet daycare, boarding and spa services; prescription services and pet supplies from the leading veterinary-operated pet product supplier, Drs. Foster & Smith; and petco.com. The Petco Foundation, an independent nonprofit organization, has raised more than $125 million since it was created in 1999 to help promote and improve the welfare of companion animals. In conjunction with the Foundation, we work with and support thousands of local animal welfare groups across the country and, through in-store adoption events, help find homes for more than 400,000 animals every year.

About Instacart Instacart allows people to order groceries online by connecting them with a Personal Shopper who handpicks items at customers' local, favorite stores and delivers straight to their doors. Founded in San Francisco in 2012, Instacart has quickly scaled to 15 cities across the US and partnered with more than 60 grocery retailers, including popular national chains (Whole Foods Market, Costco, Petco) as well as local, artisan grocers (Fairway Market, Bi-Rite). By combining a personal touch with cutting-edge technology, Instacart offers customers a simple solution to save time and eat fresh food from the grocery brands they trust. Instacart is the only grocery service that can meet today's on-demand lifestyle by delivering in as little as one hour. First delivery is free at www.Instacart.com .

For information, contact: Instacart: Michelle G. Faulkner Big Swing Communications Email Contact +1 617-510-6998

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