BWMG News Brownie's Marine Enters Strategic Allian
Post# of 144503
BWMG News Brownie's Marine Enters Strategic Alliance With Precision Paddleboards, Inc.
2012-04-13 09:25 ET - News Release
FORT LAUDERDALE, Fla., April 13, 2012 (GLOBE NEWSWIRE) -- Brownie's Marine Group, Inc. (OTCBB:BWMG), a leading developer, manufacturer and distributor of highly specialized dive and safety products, today announced its entry into the "SUP" (Stand Up Paddle Board) market with its new venture Brownie's Adventure Centers and strategic alliance with Precision Paddleboards.
"Working with the Precision Paddleboards, Inc. ("Precision") team makes sense. Precision was the first SUP specialty store in Broward County, and has been named "Best Paddleboard Shop in South Florida" by both the New Times and Gold Coast/Boca Life Magazines. The company really understands the paddleboard customer and the market," said, Robert Carmichael, Brownie's Chairman and CEO.
Brownie's Adventure Centers will usher in a new wave of retail consumer experiences centered on excellence in training, expert product selection guidance, and adventure preparedness. Precision brings experienced and fully-insured instructors along with leadership active in the racing community.
"Stand up Paddle Boarding (SUP) is the world's fastest-growing watersport – it has appeal across every demographic, age, and fitness level. And unlike surfing, paddle boarding is very easy to learn, in as little at 45 minutes." said Joshua Vajda, President of Precision Paddleboards, Inc. "Brownie's great name in the dive and yacht community combined with their new Adventure Center concept aligns perfectly with our vision for SUP distribution and the SUP lifestyle." Precision will assist Brownie's in the development of the "Brownie's Adventure Centers" beginning with the conversion of the Boca Raton site expected to open in May of this year.