How Pure Hospitality Solutions, Inc. (PNOW) is Fas
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Pure Hospitality Solutions provides proprietary technology, marketing solutions, infrastructure and branding services to hotel operators. The company’s soon-to-be-launched, fully customizable Oveedia platform is an online travel agency (OTA) designed to help hotel operators increase hotel bookings and revenues.
Oveedia enables hotel operators to build relationships with their customers by offering engaging online virtual tours of their facility and showcase the special features of their facility such as spas, well-kempt grounds, tours and activities, in-room amenities and more.
In essence, Oveedia is a round-the-clock hotel marketing platform that offers online booking, secure payment options, ratings and reviews and more. PURE’s Oveedia is aimed at consumers looking to travel to Costa Rica or any other part of Central America and the Latin countries of the Caribbean.
The company recently joined the National Tourism Center of Costa Rica which immediately expanded PURE’s reach to approximately 6,000 hotel lodging and vacation properties throughout the country. CANATUR, another name for Costa Rica’s Chamber of Commerce, is a powerful means through which PURE can fast-track the roll-out of the Oveedia platform.
As a member of the National Tourism Center of Costa Rica, PURE “can begin to immediately canvas those properties that are currently members of CANATUR; meeting our pre-launch goals,” PURE CEO Melvin Pereira explained in a recent statement.
Market experts forecast that Latin America’s online travel sales will reach between $29 billion and $34 billion in 2015-2016, and PURE isn’t wasting any time getting its foot in the door to capture its share of the market.
Ahead of its official launch, Oveedia in March signed its first property, the Tango Mar Beachfront Boutique Hotel & Villas. PURE said the “unsolicited exhibition of interest” triggered a number of correspondences and inquiries from hoteliers throughout the region, which suggests rapid growth once the company is fully active in the Latin American market.
“Tango Mar has sparked a major movement for refuge on Oveedia’s travel hub for this region’s [Central American & Caribbean] underserved hoteliers like Tango Mar,” Pereira said in an earlier statement. “Now that we officially have the first property exclusively under the Oveedia OTA, PURE’s initial order of business – in this instance – will be to introduce new travelers to the beauty of Tango Mar and all of its amazing amenities … Next, will be to do the same for the rest of the region. So, work continues steadily to ensure a timely launch of Oveedia.”
For more information, visit www.purenow.solutions
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