Mobile Lads Corp. (MOBO) Announces Official Launch of North

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Mobile Lads Corp. (MOBO) Announces Official Launch of North American Shopping Network Simbadeals.com

Earlier today, Mobile Lads announced that it has started the operation of Simbadeals.com – a world-class shopping solution featuring more than four hundred blue chip retailers, with 30+ million products available at all times.

Mobile Lads via the Simbadeals platform has partnered to date with the following retailers; Walmart (NYSE – WMT), Sears Canada Inc., Home Depot (NYSE – HD), Lowe’s Inc. (NYSE – LOW), Macy’s Inc. (NYSE – M), Starbucks Corp. (NASDAQ – SBUX), Ticketmaster, Hudson’s Bay Co., Newegg, Gap, Chapters Indigo, The Body Shop, Superdry, French Connection, Villeroy & Boch, FragranceX, Royal Design, Swarovski, Canon, Florsheim, Nunn & Bush, Bogs Footwear, Buytopia, Kobo Books, TeamBuy, The Source, Banana Republic, Club Monaco , Roots, and others.

The site has also secured media partnerships with the Tribune, Globe & Mail, Metro Newspapers Canada, Now Magazine, MTS Allstream, and many other media partners.

Using a variety of methods, Mobile Lads will drive traffic to the website with the aim of converting traffic into sales. The company receives 4–15% commission on sales of merchandise made through the website.

How SimbaDeals.com Works

Mobile Lads has entered into an option to acquire the exclusive North American rights to Monetizer101, which has been successfully operating in Europe and recently entered North America. This is a ground-breaking and unique technology that brings together media owners, retailers, and consumers into an online shopping platform. Media owners will be paid for driving traffic to the retailers via Simbadeals.com and retailers receive new revenue streams and increased page reviews on their websites. Consumers win because they get access to a wide variety of brand name products at heavily discounted prices. Simbadeals is built to be highly scalable.

The business model has been improved for the North American market to incorporate a fully win/win structure where retailers sign up for no cost and only pay for commissions paid on sales generated by customer traffic.

Retailers are responsible for all payments, shipping, returns and fulfillment. Retailers can promote all of their online products as well as discounted inventory that they have been unable to sell via their normal channels.

The New Joint Venture

In exchange for a cash and share transaction to be paid to Domark, Mobile Lads will acquire and take full operational control and funding of the online shopping solution. Domark will retain a 25% ownership. This is a great win/win solution for both companies, as Mobile Lads already has a strong presence and a world-class team in the Internet arena. Mobile Lads not only has the experience, but a portfolio of Internet products which together complement both companies.

Mobile Lads CEO Michael Paul commented, “This is an exciting joint venture where we will be able to take existing websites to the next level, leveraging all the great work that has been established by Domark. We now have the financial requirements and technical expertise to maximize this asset. The technology also fits very well with our Coubox platform.”

For more information on Mobile Lads, visit www.mobilelads.com

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