$EVTI New Product - Addresses a large and growing market
Eventure participates in a large and growing market with an initial mobile application that addresses an under-serviced need: local events. There are over 1.6Bn social media users globally, and this figure is expected to rise rapidly to 2.3Bn by 2017. Advertising on mobile devices and social media networks represent two of the fastest-growing areas of the digital advertising industry, benefitting from the proliferation of web-enabled mobile devices and the natural synergies of social media with mobile communications. Eventure’s products are planned for a sweet spot in this market, with a focus on adding machine intelligence to mobile applications and messaging. The company has set a bold goal of reaching a user base in excess of 10mn by 2016E and 30mn users over the next several years and plans to achieve monetization through commerce, advertising, and subscription products in excess of $5 per user per year. If Eventure is able to execute on these goals, the company envisions attractive leverage as the business scales, with incremental revenues contributing significantly to the bottom line and operating margin targets in the mid-double digits. http://yhoo.it/1wm4DVP
Eventure participates in a large and growing market with an initial mobile application that addresses an under-serviced need: local events. There are over 1.6Bn social media users globally, and this figure is expected to rise rapidly to 2.3Bn by 2017. Advertising on mobile devices and social media networks represent two of the fastest-growing areas of the digital advertising industry, benefitting from the proliferation of web-enabled mobile devices and the natural synergies of social media with mobile communications. Eventure’s products are planned for a sweet spot in this market, with a focus on adding machine intelligence to mobile applications and messaging. The company has set a bold goal of reaching a user base in excess of 10mn by 2016E and 30mn users over the next several years and plans to achieve monetization through commerce, advertising, and subscription products in excess of $5 per user per year. If Eventure is able to execute on these goals, the company envisions attractive leverage as the business scales, with incremental revenues contributing significantly to the bottom line and operating margin targets in the mid-double digits. http://yhoo.it/1wm4DVP
