Rockwall company to raise $1M for hemp-based bever
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Posted On: 09/26/2014 6:04:12 AM
Rockwall company to raise $1M for hemp-based beverages
Sep 25, 2014, 12:30pm CDT Updated: Sep 25, 2014, 3:15pm CDT
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Totally Hemp Crazy
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Totally Hemp Crazy
Totally Hemp Crazy is raising $1 million to produce hemp-based beverages.
Korri Kezar
Staff Writer- Dallas Business Journal
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As battles rage on concerning the legalization and use of marijuana and hemp, one Dallas company is getting in on the trend in a new and “wild” way, said Jerry Grisaffi, owner of Totally Hemp Crazy.
The Rockwall company filed Sept. 24 for a round of funding to raise $1 million. The proceeds will help Grisaffi and his company produce hemp-based beverages that are set to hit shelves before the end of the year.
It puts a whole new spin on thinking green.
“Hemp and marijuana are getting such press, everyone wants to be on this new wave, and so do we,” Grisaffi said. “What we do is totally drug-free, and has all the benefits of hemp.”
The irony, of course, is that his company’s initials are THC, short for tetrahydrocannabinol, a common chemical in cannabis. And the company's logo features a green leaf.
But for Grisaffi, this isn’t a drug issue. Instead, he’s touting the health benefits that can be found in the lemonades, energy drinks, iced tea and flavored waters he’s planning to offer. Hemp reportedly can contain healthful Omega-3 and Omega-6 fatty acids and amino acids, and may be beneficial for heart and immune system health.
Totally Hemp Crazy already distributes hemp-based drinks for CHILLO soft drinks, a subsidiary of CHILL-Texas, which Grisaffi acquired in July. His new beverages will be Grisaffi’s own foray into the hemp industry.
Each drink will sell for $2.99 per 12-ounce can and at first will be marketed in Dallas, Austin, Houston and San Antonio, although Grisaffi says he has already been contacted by other distributors around the country. Each beverage will carry the Totally Hemp Crazy brand, but may have different names.
Sep 25, 2014, 12:30pm CDT Updated: Sep 25, 2014, 3:15pm CDT
Share on Google + Share on Facebook Share on LinkedIn Share on Twitter Email this article
Save
Order Reprints
Totally Hemp Crazy
View Photos
Totally Hemp Crazy
Totally Hemp Crazy is raising $1 million to produce hemp-based beverages.
Korri Kezar
Staff Writer- Dallas Business Journal
Email | LinkedIn | Twitter
As battles rage on concerning the legalization and use of marijuana and hemp, one Dallas company is getting in on the trend in a new and “wild” way, said Jerry Grisaffi, owner of Totally Hemp Crazy.
The Rockwall company filed Sept. 24 for a round of funding to raise $1 million. The proceeds will help Grisaffi and his company produce hemp-based beverages that are set to hit shelves before the end of the year.
It puts a whole new spin on thinking green.
“Hemp and marijuana are getting such press, everyone wants to be on this new wave, and so do we,” Grisaffi said. “What we do is totally drug-free, and has all the benefits of hemp.”
The irony, of course, is that his company’s initials are THC, short for tetrahydrocannabinol, a common chemical in cannabis. And the company's logo features a green leaf.
But for Grisaffi, this isn’t a drug issue. Instead, he’s touting the health benefits that can be found in the lemonades, energy drinks, iced tea and flavored waters he’s planning to offer. Hemp reportedly can contain healthful Omega-3 and Omega-6 fatty acids and amino acids, and may be beneficial for heart and immune system health.
Totally Hemp Crazy already distributes hemp-based drinks for CHILLO soft drinks, a subsidiary of CHILL-Texas, which Grisaffi acquired in July. His new beverages will be Grisaffi’s own foray into the hemp industry.
Each drink will sell for $2.99 per 12-ounce can and at first will be marketed in Dallas, Austin, Houston and San Antonio, although Grisaffi says he has already been contacted by other distributors around the country. Each beverage will carry the Totally Hemp Crazy brand, but may have different names.
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