FRHV HUGE NEWS NEXT VIIC >>> and Mobile Software

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FRHV HUGE NEWS NEXT VIIC >>> and Mobile Software Applications

Accesswire Sep 9, 2014 10:00 AM

NEW YORK, NY / ACCESSWIRE / September 9, 2014 / Fresh Harvest Products, Inc. "Fresh Harvest" (OTC: FRHV) today announced the Company's new business model to become a leading technology solutions provider focused on the development of enterprise software, software as a service (SaaS) and mobile applications for the natural food, health and wellness markets. 

Fresh Harvest previously operated as a natural and organic food products company before management decided to transition the Company's line of business to capitalize on its relationships within the rapidly growing SaaS, enterprise software and mobile application markets. 

The Company expects to develop, license and acquire software applications that will generate revenue through subscription fees, in-app upgrades, purchases and advertising. Fresh Harvest plans to launch a new corporate website with information pertinent to its new business operations in the near future. 

"Fresh Harvest is pleased to announce our plans to enter the cloud-based SaaS, enterprise software and mobile app markets. In line with its new direction, the Company plans to explore several business opportunities including strategic acquisitions and the development of software and mobile applications," commented the Company's President and CEO, Michael J. Friedman.

"The Company expects to bring on new executives with experience and relationships that will help us succeed as a technology solutions provider as well as become current with our financials in the near future. We look forward to updating our shareholders on the Company's progress and milestones while we aggressively ramp up business operations in our new industry," added Mr. Friedman.

Software as a service (SaaS) is a software delivery method that provides access to software and its functions remotely as a web-based service which allows organizations to access business functionality at a lower cost than paying for licensed applications. SaaS also eliminates hardware costs because the software is hosted remotely. 

About Fresh Harvest Products, Inc. 

Fresh Harvest Products, Inc. based in New York City is a technology solution provider focused on the development of enterprise software, software as a service (SaaS) and mobile applications for the health and wellness markets

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