TCBY and Mrs. Fields to Debut Dual-Brand Locations in Los Angeles
Business Wire - Mon Jul 28, 11:03AM CDT
Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies will debut its dual-brand TCBY and Mrs. Fields Cookies layout in Los Angeles. This is the first TCBY to re-enter the Los Angeles market since 2010, and this time, the brand will be returning with Mrs. Fields Cookies to serve an increased variety of sweet treats.
Famous Brands International Inks Deal in the United Arab Emirates
Business Wire - Mon Jul 21, 8:00AM CDT
Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies, signed a new master franchise deal with Dubai-based company, The Luxury Gourmet Sweets and Candies.
Mrs. Fields Cookies, TCBY Yogurt Waives Franchise Fee for 50 Military Veterans
GlobeNewswire - Tue Mar 25, 7:26AM CDT
As a way of expressing gratitude and recruiting exceptional franchisees at the same time, Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies, has announced it will waive the franchise fee for the first 50 qualifying military veterans who join the brand, starting this month. The company is committed to giving away $1.75 million in free franchise fees through the program.
TCBY Yogurt, Mrs. Fields Cookies Continues Global Expansion
GlobeNewswire - Tue Mar 18, 10:32AM CDT
Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies, has announced a master franchise agreement that will bring 28 TCBY stores to Malaysia, Indonesia, Singapore and Vietnam over the next 10 years. The deal is representative of the fast international growth for both iconic American dessert brands.
Famous Brands Announces Board Appointments
PR Newswire - Mon Mar 10, 1:57PM CDT
Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies, today announced that it has appointed Joyce Hrinya and Joseph Nasr to the Board of Directors. Ms. Hrinya currently serves as Managing Partner of A&R Strategy Partners, a strategic marketing firm that provides expertise to leading consumer goods companies to acquire and retain profitable consumers. Mr. Nasr currently serves as a Director at Z Capital Partners, L.L.C. ("Z Capital"
TCBY and Mrs. Fields Unite To Offer - And Celebrate - The Sweetest Pair
PR Newswire - Thu Feb 20, 5:54PM CST
Famous Brands, the parent company to TCBY(TM) and Mrs. Fields(TM), is bringing together its renowned brands in the first ever joint consumer offering. On February 20, 2014 - for a limited time - TCBY will feature Mrs. Fields Chocolate Chip Cookie and Peanut Butter Dream Bar flavored yogurts with Mrs. Fields Nibblers bite sized cookie toppings.
Famous Brands International Chooses Teamphoria, Employee Engagement Software, to Power Its Rewards & Recognition Program
PRWeb - Wed Feb 19, 7:51AM CST
SPARC announced today that Famous Brands International, the parent company of TCBY Frozen Yogurt and Mrs. Fields Cookies, has implemented Teamphoria at its Colorado-based corporate headquarters and nearby Gifting Facility in Utah. Teamphoria will provide digital, peer-to-peer recognition across multiple locations, power the company's rewards program, and increase communication across the organization.
Famous Brands Taps BLAZE PR For TCBY And Mrs. Fields Accounts
PR Newswire - Tue Feb 11, 11:31AM CST
BLAZE, the nationally recognized PR firm that represents leading lifestyle brands in food & beverage, consumer and retail announced the addition of Famous Brands International, parent company of the TCBY Frozen Yogurt and Mrs. Fields brands, to its roster. BLAZE will work with Famous Brands International to assist with the promotion of store openings, the rollouts of product introductions and promotions, and public relations campaigns around the brand re-launch efforts.
Fans Agree, It's the Perfect Match! Silk(R) Chocolate Almond Met With Extraordinary Response
PRWeb - Wed Aug 14, 2:30PM CDT
Silk(R) Chocolate Almond, the first ever national dairy-free, almondmilk-based frozen yogurt option, has proven so popular in the first week that TCBY locations are reporting as much as an 80 percent increase in sales. Due to the immense popularity and overwhelmingly positive support of Silk Chocolate Almond, some locations have already sold out of the new product less than a week after it hit stores.
Famous Brands Appoints Michael Chao Chief Financial Officer
PR Newswire - Mon Aug 05, 8:00AM CDT
Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies, today announced that it has appointed Michael Chao to the position of Chief Financial Officer, effective immediately. Michael has been serving as Vice President of Finance, Treasury, and Investor Relations at Vail Resorts, Inc.