$STKO. Strategy: The company's strategy is to

$STKO.

Strategy:

The company's strategy is to penetrate the niche markets for near-term sales, while working through the required process of getting listed with the mass-market national retail chains. “Smaller and more specialized venues give us immediate revenues with higher profit margins, as they do not require the heavy discount structure, allowances and listing fees that are typically associated with larger retailers. Our balanced strategy is showing results and we are making progress with some national chains for listings in 2012,” states Mr. Hellwig.