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interesting .. berendv Monday, 07/28/14 05:2

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Post# of 4611
Posted On: 07/29/2014 8:49:27 AM
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Posted By: 4kids
interesting ..

berendv Monday, 07/28/14 05:25:52 PM
Re: None
Post # of 200141

I have received a email from Eric for the Ihub board

Official Statement to iHub Moderators
July 28, 2014


Over the past two weeks posts of a personal nature have been made on this board by a poster or posters with two aliases. I have been advised professionally to not comment on the specifics of the posts, for a variety of reasons. As a courtesy to the shareholders who may read this discussion board, but who may not post here themselves, my official statement therefore makes the following statements of principle:

· The company’s financial reporting is prepared by accredited accounting professionals and always has been. The filings reflect fairly in all material respects the receipt and use of funds in the business. The company has always separated the management function of the CEO and accounting function of the CFO to avoid conflict of interest in preparation of reporting results. The legitimacy of Winning Brands’ reporting is a source of pride.



· The public disclosure by an anonymous poster of purely personal information about any member of the community is at the very least hurtful, aside from any legal dimension. The hurtfulness of such behaviour is compounded by the fact that such purported information typically falls short in accuracy. Full meaning is lost when things are taken out of context because key details are missing. Involving private persons by name when making posts of a personal nature, without prior consent of named/quoted parties is harmful to all. Winning Brands honours the privacy principle by not revealing the personal background of such posters (or others with whom it may have disagreements). The legitimacy of Winning Brands’ relationships is a source of pride.



· Through a number of years working to build a consumer product success for Winning Brands, I have encouraged lively discussion as to how this can be accomplished. Winning Brands hears from a wide range of people whose intentions are the betterment of the company, including shareholders. Opinions are always varied and often contradictory. The company will always disappoint some people with its strategy. Furthermore, circumstances evolve. Assessments of best next steps must also evolve continuously. Anyone who has first-hand experience of me as a person, in the past or in the present, privately or publicly, knows that I am authentically dedicated to this mission. The legitimacy of our mission is a source of pride.



· Continuous capital funding is a normal part of a CEO’s job. My desire to put funding into place that is sustainable and benevolent has been a never-ending task. This is true of most companies. Winning Brands is no exception. It is normal for the company to discuss financing with parties who have expressed an interest to do so. At all times, the only purpose of Winning Brands financing is to further the company’s mission and to recognize the contribution of financing participants while taking shareholder interests, legal structure and regulatory framework into account. The legitimacy of our financing is a source of pride.

Winning Brands has always been, and continues to be, in the very highest risk category of public company. I discourage any person who has concerns about this risk from investing in our stock now or in the future. I am passionate about the positive mission of Winning Brands and am grateful to the many good people who have been a part of our journey so far.

Eric Lehner, CEO
Winning Brands


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