HEVC- High Efficiency Video Coding In April 13,
Post# of 17653
Posted On: 06/13/2014 2:31:21 PM
HEVC- High Efficiency Video Coding
In April 13, 2013: HEVC/H.265 approved as an ITU-T standard, and it’s now available for download on the ITU-T site.
......according to multiple studies HEVC should deliver up to 50% better compression than H.264 in video on demand (VOD) applications, which means better quality at half the bitrate. In live encoding, which obviously has to be performed in real time, the initial expectations are a 35% bandwidth reduction at similar quality levels. Alternatively, HEVC can also enable larger resolution movies, whether 2K or 4K.
In addition, encoding existing SD and HD content with HEVC rather than H.264 will add to cost savings and/or the ability to stream higher quality video to lower bitrate connections.
One thing of note is that HEVC is currently delivering the most reduction in bandwidth with larger resolutions. With smaller resolutions, there is not as much cost savings. Going forward as more companies implement HEVC, lower resolutions will also deliver equivalent quality at half the bitrate of H.264.
While H.264 was the codec that originally facilitated OTT and was the making of Netflix and YouTube, HEVC could prove to be the codec that, by enabling HD quality, makes unmanaged networks viable for delivering premium Pay TV services. One definite is that HEVC will cut IP transport costs over CDNs (Content Delivery Networks) for OTT services.
http://www.encoding.com/hevc-high-efficiency-...paign=HEVC
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.......had an instructor once that said "it's all about the contract". Makes me wonder in regards to DUTV if it's not only about contract(s), but about algorithms.
A PR w/facts would be nice.
.....meantime I'll be thinking what would be nice on a grill
In April 13, 2013: HEVC/H.265 approved as an ITU-T standard, and it’s now available for download on the ITU-T site.
......according to multiple studies HEVC should deliver up to 50% better compression than H.264 in video on demand (VOD) applications, which means better quality at half the bitrate. In live encoding, which obviously has to be performed in real time, the initial expectations are a 35% bandwidth reduction at similar quality levels. Alternatively, HEVC can also enable larger resolution movies, whether 2K or 4K.
In addition, encoding existing SD and HD content with HEVC rather than H.264 will add to cost savings and/or the ability to stream higher quality video to lower bitrate connections.
One thing of note is that HEVC is currently delivering the most reduction in bandwidth with larger resolutions. With smaller resolutions, there is not as much cost savings. Going forward as more companies implement HEVC, lower resolutions will also deliver equivalent quality at half the bitrate of H.264.
While H.264 was the codec that originally facilitated OTT and was the making of Netflix and YouTube, HEVC could prove to be the codec that, by enabling HD quality, makes unmanaged networks viable for delivering premium Pay TV services. One definite is that HEVC will cut IP transport costs over CDNs (Content Delivery Networks) for OTT services.
http://www.encoding.com/hevc-high-efficiency-...paign=HEVC
............................................................................
.......had an instructor once that said "it's all about the contract". Makes me wonder in regards to DUTV if it's not only about contract(s), but about algorithms.
A PR w/facts would be nice.
.....meantime I'll be thinking what would be nice on a grill
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