To all the nervous Nellies. Do you think you can
Post# of 9964
Posted On: 05/30/2014 4:40:10 PM
To all the nervous Nellies.
Do you think you can just walk in to Costco and dictate your product to be in however many stores they have???? Anytime a new product is new to market it's not uncommon for the retailer to do a test market and see how it sells. Based on those sale numbers they will add more stores and if numbers look good they will carry it as an SKU. It's a huge achievement that they're even being considered.
Just think how many people are actually running the business? Dan / Margrit and maybe the sister and brother though I'm not sure if he's involved on the day to day operations. This isn't Absolute with hundreds of employees and a built brand name...This is a tiny importing business that has to knock on doors just to give the product a chance to be shown. It's not easy building a brand anyone who's owned a business can attest to that. Margarit knows what she needs to do. it's tough to run this business or any other business On one hand you need to hit the pavement and create interest on the other hand you need to make sure you have enough product to deliver to your existing as well as potential customers. The distillery being in such a remote location doesn't help with the logistics.
As far as the filing how much revenue are you waiting to see? It's going to be minimal at best. Bringing Dan into the picture was a brilliant move and if Dan didn't believe in the potential he would have never joined them. Don't forget Levecke does around 100 million a year in Revs. So I'm sure he was making a nice chunk of change there.
Yes it's taking a little more time than anticipated for things to happen but nothing goes to plans in business or life.
Do you think you can just walk in to Costco and dictate your product to be in however many stores they have???? Anytime a new product is new to market it's not uncommon for the retailer to do a test market and see how it sells. Based on those sale numbers they will add more stores and if numbers look good they will carry it as an SKU. It's a huge achievement that they're even being considered.
Just think how many people are actually running the business? Dan / Margrit and maybe the sister and brother though I'm not sure if he's involved on the day to day operations. This isn't Absolute with hundreds of employees and a built brand name...This is a tiny importing business that has to knock on doors just to give the product a chance to be shown. It's not easy building a brand anyone who's owned a business can attest to that. Margarit knows what she needs to do. it's tough to run this business or any other business On one hand you need to hit the pavement and create interest on the other hand you need to make sure you have enough product to deliver to your existing as well as potential customers. The distillery being in such a remote location doesn't help with the logistics.
As far as the filing how much revenue are you waiting to see? It's going to be minimal at best. Bringing Dan into the picture was a brilliant move and if Dan didn't believe in the potential he would have never joined them. Don't forget Levecke does around 100 million a year in Revs. So I'm sure he was making a nice chunk of change there.
Yes it's taking a little more time than anticipated for things to happen but nothing goes to plans in business or life.
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