FBC Holding & HandTrux, LLC Ramp Up Partnership Discussions
Expansion Into DRTV Toy Category Imminent With HandTrux Toys
NEW YORK, NY--(Marketwired - May 21, 2014) - FBC Holding, Inc. (
In a previous release, Frank Russo, Chief Executive Officer of FBC Holding, Inc., noted that what originally caught his interest in HandTrux toys was an episode of The Weather Channel's Reality TV show "Prospectors." It was in this unsolicited televised display, the children's toy -- simple in design, use and function -- was actually used for mining. With FBC having launched an initiative to enter into the DRTV toy category, management focused on toys that were simple, novel and economical with proven sales history, prompting Mr. Russo to say, "We just had to jump at the opportunity to bring this product [HandTrux] to FBC Interactive's DRTV market."
Ongoing discussions between FBC Holding and HandTrux, LLC revealed certain opportunities to grow the business of both companies while increasing the marketability and overall sales of the HandTrux line of toys. With the success of HandTrux's Backhoe sales, along with its current purchase orders, HandTrux, LLC has already secured a number of manufacturing and distribution deals; lending to FBC's overall interest in the toy manufacturer. FBC is confident that DRTV's toy category can be leveraged to greatly enhance the overall sales and marketability of HandTrux to deliver additional income to FBC Interactive's current and continuously increasing revenue stream.
Executives have completed a series of discussions which FBC's management believes will likely result in a rapid and lucrative expansion to benefit both companies.
About HandTrux, LLC.
HandTrux, LLC. is an American Toy Company dedicated to offering refreshing, unique, creative and imaginative branded toys, entertainment products and media content. The brainchild of inventor and former professional heavy equipment operator, Ernest Autumn Van Den Heuvel, HandTrux is a line of unique sandbox-sized machines that look and work like big industrial machinery, allowing the user to physically transform into a digging machine. The line, comprised of the Backhoe, Dump Truck and Bulldozer, have created a national buzz amongst everyone from parents watching their children play at the beach to The Weather Channel's "Prospectors" (Reality TV show) dig through dirt and rock, mining for valuable minerals.
These unique sandbox sized dirt machines look and work just like the Big Iron. With the patented Handraulic power-grip® hidden inside each machine, kids can really do precision digging and excavate sand, loose dirt, mud, and snow for hours of unstructured imaginative playtime.
About FBC Holding, Inc.
FBC Holdings develops and markets innovative products using a 'new proprietary' technology whereby buttons, switches, wires and other electrical components can be printed on nearly any media. Management is experienced in Direct to Consumer Marketing (design, manufacture and market creative products leveraging cutting edge technology). FBC's market is diverse, covering consumer products, health care related products, and, toy and entertainment products.
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