$APPZ news afterhours @.0021 Monster Arts Launches

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$APPZ news afterhours @.0021

Monster Arts Launches Zombie Slasher(R) Nashville in Deal with Andy Ross and Max Apps LLC

Orange County, CA / ACCESSWIRE / April 25, 2014 / Monster Arts, Inc. (OTCQB:APPZ) is pleased today to announce its deal to launch a new advanced version of Zombie Slasher® titled "Zombie Slasher Nashville by Andy Ross". Zombie Slasher® is an Iconosys top seller and the brand was licensed to Monster Arts last summer in the game licensing agreement. Under the terms of the parties' licensing arrangement, Monster Arts will pay Iconosys a royalty payment equal to 30% of Monster Art's share of net proceeds from download sales. There is no initial licensing fee or annual fee payment that is due from the licensee.

On the heels of a successful launch of Andy Ross Zombie Targets Game and Andy Ross Zombie Targets for retail sale, Monster Arts has further entered into a revenue sharing and strategic marketing alliance agreement with TV Star Andy Ross and his affiliated marketing partner, Max Apps LLC, pursuant to which Monster will design and develop the new app, "Zombie Slasher® Nashville," which will directly or indirectly be promoted by Mr. Ross on both his hugely popular television show, Maximum Archery, as well as in his many public appearances and promotional events. Under the terms of the marketing alliance, Monster and Ross-Max Apps will split the net revenues (after deducting only the online markets commission fees and the celebrity royalties) from the new app on a 50-50 basis. The new app will be a foundation and cornerstone property for the launch of future apps and future projects by the parties.

Zombie Slasher® Nashville is a significant technological advancement from former Zombie Slasher game properties, where this one includes the ability to purchase additional and unique weaponry, bonus and hidden rounds, global leader-board tracking, and a surprising new ending to the game.

By registering for the game, a user will receive one of Andy Ross' popular paper Zombie Targets in the mail, (just pay shipping and handling of $.99).

The game also has links to http://www.andyross.com/, Mr. Ross's Facebook Page as well as his online merchandise store and to other Andy Ross approved games.

How big have zombies become? In late 2011, 24/7 Wall St. conservatively estimated the size of the "zombie" economy to be $5.74 billion! Source (10/31/11 NBCNews.com article by Jon C. Ogg, "Zombies Worth Over $5 Billion to Economy." . Commented Monster Arts CEO and founder Wayne Irving, "We're very excited about development of the new Zombie Slasher® Nashville game. This project is an outgrowth of, and takes inspiration from, Andy's appreciation for the vast size of the Zombie paper targets market, his highly enthusiastic fan base, and, more generally, the huge all-ages consumer demand for "Zombie"-oriented entertainment and game products. We think it will be a big hit with some room to grow!"

Register to get notifications and release information:

The Andy Ross Zombie Slasher® Nashville Smartphone and tablet computer game will be available for download onto iOS and Android OS devices, including Samsung Notes, iPad's, Kindle HD's and Nook HD's. The first availability will be on Google Play, with the rest of the markets to follow shortly after. Get Zombie Slasher® Nashville by Andy Ross and other Zombie Slasher® themed properties from http://www.maxappsgames.com/ or http://www.zombieslasher.com/.

About Andy Ross:

Andy Ross is best known as the host of The Sportsman’s Channel’s Maximum Archery, which has been on the air for eight seasons. His next season "The American Rebel Tour" along with his new show, American Rebel, is currently in pre-production and will be hitting TV this July. In addition, he has also released two CDs, “You Ain’t Seen Crazy Yet” and “Cold Dead Hand.” The title track “Cold Dead Hand” serves as Ross’s rallying cry to Americans about the importance of protecting our Constitutional right to bear arms, and in late February of this year he released a new single, entitled “Rebel.” Ross is also an entrepreneur, having launched his own line of Ambush Archery hunting products, including its debut bow, the AR-365 - a bow that's designed to hunt 365 days a year-, along with Velvet Antler Wine, the first wine to be paired with wild game; and Krossroad Guitars, where music meets the outdoors. For more details on Andy Ross, visit his website at http://www.andyross.com/, like him on Facebook or follow him on Twitter @AndyRossTV.

About Monster Arts, Inc:

Monster Arts is a leading mobile marketing and app technology innovator, designing a variety of mobile apps and games for purchase and download by the retail consumer and assisting business clients with online marketing through its Travel America Visitor Guide app and website network, mobile app design services, crowd funding consulting services and marketing, management, and promotions services, and now professional printing and graphic design services.

About Max Apps LLC:

Max Apps LLC has joint ventured with Andy Ross on several projects and is now working to develop a series of celebrity-oriented Internet and mobile device-based entertainment applications designed to appeal to those embracing the lifestyle of hunting and family-based activities, while also promoting the sponsor entertainer’s image and the sale of related merchandise. Learn more at http://www.andyrossgames.com or http://www.maxappsgames.com.

Zombie Slasher® is a registered trademark of Iconosys, Inc.

Media Contact:
press@monsterarts.net
877-733-6133

Investor Contact:
Casey Burt
In2ne, Corp
888-352-6934

Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including, but not limited to, the risks associated with the management appointment described in this press release, and other risks identified in the filings by Monster Arts, Inc. (APPZ), with the U. S. Securities and Exchange Commission. Further information on risks faced by APPZ are detailed in the Form 10-K for the year ended December 31, 2012, and in its subsequent Quarterly Reports on Form 10-Q. These filings are or will become available on a website maintained by the U. S. Securities and Exchange Commission at http://www.sec.gov/. The information contained in this press release is accurate as of the date indicated. Actual results, events or performance may differ materially. Monster Arts does not undertake any obligation to publicly release the any revision to these forward-looking statements that may be made to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. Included in this release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The company's actual results could differ materially from those anticipated in the forward-looking statements.

Source: Accesswire (April 25, 2014 - 5:54 PM EDT)

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