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Wednesday, April 23, 2014 As of 7:16 AM EDT
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PRESS RELEASEApril 23, 2014, 7:16 a.m. ET
Infosys DigitizeEdge Creates New Immersive Experience for Orange IPTV Viewers
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BANGALORE, India and PARIS, April 23, 2014 /PRNewswire/ --

Infosys today announced a strategic partnership with Orange to offer customers a new immersive experience on Orange's IPTV offering. Infosys will deliver a broad portfolio of interactive TV apps on the Orange Livebox Play(TM).

(Logo: http://photos.prnewswire.com/prnh/20130122/589162 )

The TV apps will be powered by Infosys DigitizeEdge, an integrated digital asset and experience platform for TV operators, media companies, advertisers and content publishers. Infosys will leverage this cloud-based platform to onboard top content providers and brands across the globe. DigitizeEdge will enable Orange to deliver a wide range of lifestyle centric, video rich and contextual over-the-top (OTT) services via TV apps, to enhance viewer experience and interaction with their TV. The platform will customize content for Orange's viewers in France.