$BCCI B.Henthorn said: "As CEO of a public
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$BCCI B.Henthorn said:
"As CEO of a public company I consider it my top priority to use all means necessary to bring increased value to our shareholders. By doing so we believe our share price will more properly reflect the true potential of the Baristas Brand. One of our key objectives is to raise our company's public image and distinguish ourselves from perceived competition." Henthorn concludes, "In the last three years we have made bigger strides than we ever expected and our shareholders have been more loyal than we could have ever wished for and we are on track to reward their loyalty very soon."