$IBRC - iBrands Corporation Discusses Market Size
Post# of 188
Feb 20, 2014 (ACCESSWIRE via COMTEX) -- Atlanta, GA / ACCESSWIRE / February 20, 2014 / iBrands Corporation (OTCPink: IBRC ), http://www.ibrandscorporation.com/ , a holding company targeting the merger and acquisition of niche Internet-based brands positioned for rapid growth through proven products, today discusses the market niche for its new acquisition target, Ultra Image, LLC.
Ultra Image LLC is an Internet-based line of beauty and cosmetic products from Europe that own the exclusive distribution rights for the USA. The trademarked product lines are all natural and gluten free targeting a specific niche market who suffer from Celiac disease.
Celiac disease affects 1% of the population in the USA or approximately 3.1 million people. Health.com (Oct 31, 2011) states, "people with celiac disease are accustomed to being on the lookout for gluten in their food, but they should also be aware of the gluten lurking in their cosmetics and toiletries, researchers warned Monday at a national meeting of gastroenterologists in Washington, D.C".
According to Global Insight (A Study of the European Cosmetic Industry 2007), the size of the cosmetic industry in the USA in 2006 was $51.2 Billion. The average expenditure per capita on cosmetics in the USA was $170.18 in 2006. Extrapolating this per capita expenditure, the estimated market size for gluten free cosmetics is approximately $527.6 million. Management believes this number may be low due as there are another 40 million people in the USA who are Gluten intolerant.