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Posted On: 03/10/2014 1:09:01 PM
Latest Media Logic Inc (MDLG) Headlines
New White Paper from Media Logic Debunks Myth of Empowered Health Care Consumer, Details Opportunities for Health Care Marketers
PRWeb - Tue Jan 21, 9:32AM CST
As Affordable Care Act (ACA) changes roll out, many consumers are confronting health care options that are profoundly different from what they have been used to. Although it is very common to hear mention of "the empowered health care consumer," most are not in the health care marketplace by choice and lack the resources they need to be effective shoppers and buyers. In fact, they may not yet have enough knowledge to understand what kinds of information and access would be most helpful.
New White Paper from Media Logic Debunks Myth of Empowered Health Care Consumer, Details Opportunities for Health Care Marketers
PRWeb - Tue Jan 21, 9:32AM CST
As Affordable Care Act (ACA) changes roll out, many consumers are confronting health care options that are profoundly different from what they have been used to. Although it is very common to hear mention of "the empowered health care consumer," most are not in the health care marketplace by choice and lack the resources they need to be effective shoppers and buyers. In fact, they may not yet have enough knowledge to understand what kinds of information and access would be most helpful.
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