Latest Davide Campari Spa (DVDCF) Headlines C
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Posted On: 03/09/2014 4:08:22 PM
Latest Davide Campari Spa (DVDCF) Headlines
Campari America Assumes Distribution of Appleton(R) Rum Brands in the US
Business Wire - Fri Feb 15, 7:00AM CST
Campari America, a wholly owned subsidiary of Davide Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM), and Kobrand Corporation announced today they have reached a mutual agreement that will shift the distribution and marketing of the Appleton(R) Rum portfolio of brands in the US from Kobrand to Campari America beginning March 1 of 2013. Appleton, in addition to the Wray & Nephew(R) and Coruba(R) Rum brands, were acquired by Milan-based Gruppo Campari in December 2012 as part of the company's purchase of a controlling stake in Jamaican company Lascelles deMercado & Co. Limited.
Campari America Assumes Distribution of Appleton(R) Rum Brands in the US
Business Wire - Fri Feb 15, 7:00AM CST
Campari America, a wholly owned subsidiary of Davide Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM), and Kobrand Corporation announced today they have reached a mutual agreement that will shift the distribution and marketing of the Appleton(R) Rum portfolio of brands in the US from Kobrand to Campari America beginning March 1 of 2013. Appleton, in addition to the Wray & Nephew(R) and Coruba(R) Rum brands, were acquired by Milan-based Gruppo Campari in December 2012 as part of the company's purchase of a controlling stake in Jamaican company Lascelles deMercado & Co. Limited.
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