Wall Street Journal Article, hope that happens at some point, need it as a bandage to this hemorrhage the shorts were able to manipulate with stupid investors. Maybe a handful of people cared about GNC. This loss from GNC should not have affected the price but the shorts were able to rattle the cage exceptionally well.
Shorts are not shorting this stock, they are shorting the stupidity of new investors which sadly is VERY easy to do.
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