http://www.eyeondemand.com/2014/02/21/news-lovef
Post# of 17650
http://www.eyeondemand.com/2014/02/21/news-lo...to-amazon/ If you are a Lovefilm subscriber, come February 26th, you will find your streaming service rebranding itself to the much easier on the tongue name of Amazon Instant Prime Video . Surely 11 syllables must be better than two, but how will this affect existing or new subscribers?