UPDATED DD FOR BOTH FITX BUSINESS SUBSIDIARIES!!!:
Post# of 56323
Posted On: 02/01/2014 11:06:17 PM
UPDATED DD FOR BOTH FITX BUSINESS SUBSIDIARIES!!!:
I. COMPANY SUMMARY OF FITX: (Most up to date DD section follows summary below.)
Creative Edge Nutrition (FITX) is the umbrella holding company . They are based in Madison Heights, MI. The company vision has been to build by organic growth and strategic acquisitions in a "vertical integration" strategy, for the purpose of quickly increasing revenue streams for company growth, while cutting out middle man costs. Revenue brought in from all subsidiary revenue streams listed below comes into the umbrella company, FITX. Bill Chaaban (CEO), has repeatedly stated, "There are NO current plans for a reverse split or an increase in authorized or outstanding shares. We are exploring the share buy back options." This was again publicly stated 1/22/14 . Under the FITX umbrella, there are 2 primary business subsidiaries:
1) CEN-BIOTECH:
This subsidiary is involved in production and distribution of medical marijuana, and is based in Lakeshore, Ontario, just outside Windsor in Canada. FITX is one of the very few true "MMJ" stocks which will actually produce the marijuana, as opposed to most other that are involved with other derivative aspects of the marijuana such as CBD extracts, CBD research, edibles, smoking or growing devices, etc. Basically, these other "MMJ" revolve and exist around the actual product (marijuana) that we will be producing in MASS quantity. Their 85,000 square foot buildings with multiple floors and 10.3 acre production facility is expected to have the capacity to produce up to 1.3 million pounds of dried medical marijuana annually for Canadian distribution, as well as planned export to multiple legal countries. FITX expects to generate revenue of $20 million in the 1st 12 months of operations, and $100 million/year by the 5th year of operations. FITX plans to grow 50 strains of marijuana, from seeds sourced in Canada, Mexico and Colombia . The website is CENBIOTECHINC.COM .
2) CENERGY NUTRITION:
This subsidiary is our personalized sports supplement nutritional line. Cenergy products are sold on the biggest online supplement stores including Amazon, Bodybuilding.com, GNC, Europa Sports, Prosource, NutritionExpress, multiple others, and getting great reviews with rapid movement up the bodybuilding.com product popularity charts. Our products out sell more than HALF of the 418 products sold on the biggest online supplement store, bodybuilding.com (#190 as of 2/1/14) . The website is CENERGYNUTRITION.COM .
--> Notably , Leonard Armenta serves as Vice President of Brand Management & Marketing. Prior to joining Cenergy in 2013, he served as the Chief Operating Officer and later, Executive Vice President of MusclePharm ( MSLP ). He was instrumental in MusclePharm becoming one of the leading U.S. nutritional brands with massive growth and revenues, and he was responsible for placing MusclePharm into the largest US distributors and in over 35 International countries.
-->We sponsor several MMA fighters (who continue to win with Cenergy plastered on their shorts), an NFL player, and several fitness models. The supplement side of this company is a tremendous asset to us, and will continue to be.
-->As part of Cenergy Nutrition, there is also a "Cenergy Natural" line. One is a premium grade Hemp Protein supplement line at HEMPNORTHAMERICA.COM, and the other is a premium Chia Seed based supplement line at CHIANORTHAMERICA.COM.
II. As part of the strategic acquisitions and vertical integration strategy discussed above, FITX made multiple company acquisitions:
1) 4 active revenue-generating online nutritional supplement stores: SUPPLEMENTSTOGO.COM, A-Z-NUTRITION.COM, WORLDCLASSNUTRITION.COM, CHESAPEAKENUTRACEUTICALS.COM. If you go to these sites, at the top you'll see they are owned by Creative Edge Nutrition (FITX). These additional websites not only give us revenue from our own Cenergy line, but also revenue from selling all the major supplement and bodybuilding brands out there.
2) 3 active revenue-generating brands/companies: SCIENCE DEFINED NUTRITION (makes the popular Rogue sports nutrition supplement line), SCI-FIT, NATURE'S SCIENCE.
3) 3 active revenue-generating "Canadian Nutrition Superstores", which consist of brick and mortar nutritional supplement stores in Canada, selling all the major supplement and bodybuilding brands.
4) Seeds R Us Inc., which imports and distributes nutritious seeds such as chia seeds. Many of these seeds such as chia are incorporated into our products.
5) SCD Enterprises, LLC
6) Innovative Fulfillment Corp, which was an already profitable company producing sales.
7) The CEO hinted at continuing this vertical integration strategy recently on the official company Facebook page 1/22/14: "New exciting targets for acquisition. GO FITX !!! Time to implement the vertical integration model for the medical cannabis sector."
I. COMPANY SUMMARY OF FITX: (Most up to date DD section follows summary below.)
Creative Edge Nutrition (FITX) is the umbrella holding company . They are based in Madison Heights, MI. The company vision has been to build by organic growth and strategic acquisitions in a "vertical integration" strategy, for the purpose of quickly increasing revenue streams for company growth, while cutting out middle man costs. Revenue brought in from all subsidiary revenue streams listed below comes into the umbrella company, FITX. Bill Chaaban (CEO), has repeatedly stated, "There are NO current plans for a reverse split or an increase in authorized or outstanding shares. We are exploring the share buy back options." This was again publicly stated 1/22/14 . Under the FITX umbrella, there are 2 primary business subsidiaries:
1) CEN-BIOTECH:
This subsidiary is involved in production and distribution of medical marijuana, and is based in Lakeshore, Ontario, just outside Windsor in Canada. FITX is one of the very few true "MMJ" stocks which will actually produce the marijuana, as opposed to most other that are involved with other derivative aspects of the marijuana such as CBD extracts, CBD research, edibles, smoking or growing devices, etc. Basically, these other "MMJ" revolve and exist around the actual product (marijuana) that we will be producing in MASS quantity. Their 85,000 square foot buildings with multiple floors and 10.3 acre production facility is expected to have the capacity to produce up to 1.3 million pounds of dried medical marijuana annually for Canadian distribution, as well as planned export to multiple legal countries. FITX expects to generate revenue of $20 million in the 1st 12 months of operations, and $100 million/year by the 5th year of operations. FITX plans to grow 50 strains of marijuana, from seeds sourced in Canada, Mexico and Colombia . The website is CENBIOTECHINC.COM .
2) CENERGY NUTRITION:
This subsidiary is our personalized sports supplement nutritional line. Cenergy products are sold on the biggest online supplement stores including Amazon, Bodybuilding.com, GNC, Europa Sports, Prosource, NutritionExpress, multiple others, and getting great reviews with rapid movement up the bodybuilding.com product popularity charts. Our products out sell more than HALF of the 418 products sold on the biggest online supplement store, bodybuilding.com (#190 as of 2/1/14) . The website is CENERGYNUTRITION.COM .
--> Notably , Leonard Armenta serves as Vice President of Brand Management & Marketing. Prior to joining Cenergy in 2013, he served as the Chief Operating Officer and later, Executive Vice President of MusclePharm ( MSLP ). He was instrumental in MusclePharm becoming one of the leading U.S. nutritional brands with massive growth and revenues, and he was responsible for placing MusclePharm into the largest US distributors and in over 35 International countries.
-->We sponsor several MMA fighters (who continue to win with Cenergy plastered on their shorts), an NFL player, and several fitness models. The supplement side of this company is a tremendous asset to us, and will continue to be.
-->As part of Cenergy Nutrition, there is also a "Cenergy Natural" line. One is a premium grade Hemp Protein supplement line at HEMPNORTHAMERICA.COM, and the other is a premium Chia Seed based supplement line at CHIANORTHAMERICA.COM.
II. As part of the strategic acquisitions and vertical integration strategy discussed above, FITX made multiple company acquisitions:
1) 4 active revenue-generating online nutritional supplement stores: SUPPLEMENTSTOGO.COM, A-Z-NUTRITION.COM, WORLDCLASSNUTRITION.COM, CHESAPEAKENUTRACEUTICALS.COM. If you go to these sites, at the top you'll see they are owned by Creative Edge Nutrition (FITX). These additional websites not only give us revenue from our own Cenergy line, but also revenue from selling all the major supplement and bodybuilding brands out there.
2) 3 active revenue-generating brands/companies: SCIENCE DEFINED NUTRITION (makes the popular Rogue sports nutrition supplement line), SCI-FIT, NATURE'S SCIENCE.
3) 3 active revenue-generating "Canadian Nutrition Superstores", which consist of brick and mortar nutritional supplement stores in Canada, selling all the major supplement and bodybuilding brands.
4) Seeds R Us Inc., which imports and distributes nutritious seeds such as chia seeds. Many of these seeds such as chia are incorporated into our products.
5) SCD Enterprises, LLC
6) Innovative Fulfillment Corp, which was an already profitable company producing sales.
7) The CEO hinted at continuing this vertical integration strategy recently on the official company Facebook page 1/22/14: "New exciting targets for acquisition. GO FITX !!! Time to implement the vertical integration model for the medical cannabis sector."
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