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Varied Genres for Release Slate Diversity HHSE

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Post# of 7452
Posted On: 01/27/2014 3:15:11 PM
Posted By: HHSErocks

Varied Genres for Release Slate Diversity



HHSE is pleased to announce the acquisition of a powerful, new indie-drama, " REACH " starring Catherine Hicks (" Seventh Heaven "), Daniel Bonjour (" Dragonquest ") and Jelly Howie (upcoming in the epic miniseries " The Spoils of Babylon ").  " REACH " tells the poignant and bittersweet tale of a man facing his own mortality from cancer.  In the tradition of " Dying Young " and " Philadelphia " sometimes we're most alive when facing our final days...the sun is brighter, the love is stronger, and the joy of life is at its greatest.  " REACH " can uplift and touch millions of consumers whose lives have been affected by cancer, either directly or within a loved one.

Over the next few weeks, Hannover House will be meeting with Walmart, Netflix, Redbox, Best Buy and other key accounts to determine the best street date for " REACH " and the various promotional opportunities that might apply to a film with such a universal message.

While the core portion of the Hannover House business will continue to be direct-to-DVD (and Blu-Ray) releases, the addition of varying genres of films will enable Hannover House to compete for MORE shelf (and kiosk) space than would be available for a purely horror-sci-fi product schedule.  Accordingly, shareholders will begin to see a broader mix of titles in the HHSE 2014 home video release schedule, including family films, urban films, dramas and even Spanish. 



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