First to Offer Users a Video Message Option

HOLMDEL, N.J. , Nov. 13, 2013 /PRNewswire/ -- Vonage Mobile ^® has introduced a new video messaging feature that provides users with the option to easily leave a video message instead of a traditional voicemail when an audio call to another app user goes unanswered. Vonage Mobile is the first communications app to offer this option.

The number of people leaving and listening to voicemail has declined significantly over the past several years ¹ as people have become frustrated with the voicemail process and defaulted to text messaging. While texting is an effective way to get a message to someone, texts lack emotion. Vonage Mobile's unique video messaging functionality provides a fresh and convenient way to leave a message that brings a user's voice to life in a manner that is interesting and fun for the recipient.

"When you call friends and family, reaching their voicemail is disappointing, and leaving one can be ineffective , " said Grady Leno , vice president of Product Management, Mobile Services for Vonage. "But there's something about getting a video message that peaks curiosity and compels people to view it, so your message can break through voicemail indifference and engage the recipient. We believe our video voicemail functionality will give people a reason to look forward to leaving and receiving 'voicemail'."