Indeed many people use Twitter to vent their frustration over low attention shows. We see the second screen in an entirely different way.
We view it as an engagement platform that should provide you with enriched data that adds real value be it educational or fun.
So the 2nd screen experience we address is something you use to add knowledge and explore further not just to send 140 characters
I found this statement on the "VO" Tweeter Site.
Post# of 17650
Posted On: 01/06/2014 5:14:41 PM
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