DNAD News DNA Dynamics Update On Games Developm

LEAMINGTON SPA, England , Sept. 13, 2012 /PRNewswire/ -- DNA Dynamics, Inc. (OTC Pink: DNAD), a global developer and publisher of mobile video games and applications, is today updating the markets on it's current games and what's in its development pipeline.

Warheads Battle
As we recently announced, " Warheads Medieval Tales " has successfully made the transition to " Warheads Battle " along with pulling in over 100,000 players. This update to the game overhauls the 'new player experience', making it easier for players to get into the game and to progress. Building upon those principals, today we are submitting another new update of the game into the AppStore. This update is focused on increasing player retention over the long term and engaging our players in a much more effective way. The third iteration of the updated Warheads Battle will be completed by the mid-November – this version aims to start the journey towards an increase in revenue and focuses on monetization. A host of new features are set to be included and we believe it really will now start to become one of our more successful titles.

Kevin Corti , recently appointed Head of Studio commented, "taking Warheads back to basics was the first thing I did when I came on board at DNA. The game shows so much promise, however, it missed the mark on several fronts. It was bringing in an impressive amount of users and had great reviews in the industry as well as on the AppStores, but that was not reflected in the revenue it was hitting - this landscape is changing and, with these releases, I cannot wait to see the revenue start to increase over the coming weeks."