Nearly Half Of Consumers Start Video On One
Post# of 45510
Nearly Half Of Consumers Start Video On One Device And Finish On Another
by Daisy Whitney
Consumers aren’t just watching video on many different devices -- they often start a video on one device and finish it on another. In a report detailing multi-screen behavior, Google studied how consumers shifted from tablets to smartphones to PCs for various activities (check out my colleague Steve Smith's full analysis of the report).
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http://www.mediapost.com/publications/article...z25ikTn9MY